Paige O’Neill, Sitecore CMO, Discusses Brand Vs Demand Gen & the CEO/CMO Dynamic

In the very first episode of The CEO.digital Show, we sit down with Paige O’Neill, CMO at Sitecore, to discuss the origins and future of CX and the vital role digital transformation is playing in business today. We also talk about Paige’s leadership style, her relationship as a CMO with the rest of the C-Suite, and why her goal is ‘always to hire people a lot smarter than [she is] and just get out of their way’. Listen in now to hear all this and more, including why Paige believes the CMO’s role is set to become even more complex very soon.