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Online Marketing 101
- Effective Marketing Strategies for Driving Free Organic Search Traffic to Your Website (Online Marketing Series)
- Narrated by: Dave Clark
- Length: 3 hrs and 6 mins
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Publisher's Summary
Whether you just launched a business on the Web or you're thinking of doing so, understanding what it takes to market that business is more important now than ever. In this second installment in the Online Marketing Series, I go through some of the important fundamental principles and strategies involved with organically marketing your business on the Web today for free.
Look, we all know that marketing a business in today's competitive Web environment is difficult. It requires weaving together several complex skills from search engine optimization to social media marketing and beyond. But, if you don't have a foundational understanding of these skills, then driving traffic to your site is going to be incredibly difficult.
This book not only touches on the fundamentals involved with marketing online on a shoestring budget, but it also calls forward the five underlying principles in online marketing. Without understanding and implementing these principles, in today's Web 3.0 environment, you could be caught spinning your wheels and getting nowhere fast.
Here's what we cover in this online marketing book:
- The 5 Pillars to Online Marketing
- The Fundamentals of SEO
- Keyword Research Basics
- 25 Linking Strategies
- The Role Authority Sites Play in Marketing
- How to Create Link-Bait
- Basic Content Marketing Strategies
- 45 Important Authority Sites for Marketing on the Web
- ... and more
Scroll up to buy it now
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What listeners say about Online Marketing 101
Average Customer RatingsReviews - Please select the tabs below to change the source of reviews.
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Overall
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Performance
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- Bill
- 06-30-15
a valuable tool for self marketers
I listened to this book twice to make sure I was able to hear each bullet point. This book should be considered as a valuable piece of information. for any self marketing person this book provides information to keep you up to date with the leading search engines.
4 people found this helpful
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Performance
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Story
- Lynne
- 03-04-16
Helpful
This book was pretty helpful. It some really good info about SEO and how to increase your page ranking and get lots more organic traffic. I didn't know about these tips before reading this which is a pretty big sell for me since I do lots of research and lots of these kinds of books are repeat info.
I think it was worth the time and money. If recommend it if you're trying to get more traffic, or build your audience, fairly quickly (not instantly or over night) and you can't (or don't want to) spend lots of money to do it.
2 people found this helpful
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Overall
- Texas Dan
- 02-06-16
A must read!
This book is packed with powerful information. I am glad I purchased it. In fact, I would recommend this book to anyone interested in understanding how to market online.
2 people found this helpful
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- Olivia Turner
- 11-07-20
A solid strategy that can be followed easily
Nice book that explains a solid strategy that can be followed easily, author provides a detailed step by step approach for online marketing. This audio book has given a much better understanding of the online marketing, enjoyed the straightforward approach. Nice information that is easy to put into use, the format of the chapters, the explanations and examples made the audio book helpful.
1 person found this helpful
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Performance
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Story
- Kris
- 11-07-20
Helpful
The best part about this book is realizing how to get started today and not delaying it anymore. At first I wasn't sure if this would be helpful or not but I must say this turned out to be helpful.
1 person found this helpful
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- Harry Simmons
- 10-16-20
Incredible audiobook
This can be an incredible audiobook for individuals at any aptitude level. This is an extraordinary audiobook for anybody simply getting into internet-based life and the individuals who may have somewhat more learning as of now.
The blend of author and narrator is just right. I had never heard of either of these guys before, and they are a good team.
1 person found this helpful
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- Andy Anderson
- 10-15-20
Online marketing
I think this audiobook includes almost everything you need to know to get started Marketing. The author details explanation and step by step guidelines overall great.
The author has a friendly, reachable tone, not lofty or arrogant as is sometimes the case in these types of tools. Very down to earth and easy to understand even for someone new to online marketing like my apprentice.
1 person found this helpful
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- james
- 10-14-20
Nicely done!
Nicely done! Really highlighted key measures one must take to develop, produce and differentiate their personal (digital) brand. Very helpful if you are looking to update and sync your personal brand across all the digital platforms. Insightful to say the least.
1 person found this helpful
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- Mike Dassount
- 10-13-20
Simple and precise! Informative and powerful
Simple and precise! Informative and powerful. Even to an experienced marketer there were many gold-nuggets of information up for grabs. Skips the fluff and gets right into the mindset of why marketing is important and then gives tactical examples and strategy.
1 person found this helpful
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- Musical Truth
- 07-07-14
Woeful woolly bs
If this book wasn’t for you, who do you think might enjoy it more?
Nobody
Would you ever listen to anything by R .L. Adams again?
Never
What do you think the narrator could have done better?
Narrator was fine. Clear emotionless american diction. Dull and monotonous but given the source material I couldn't blame him.
If you could play editor, what scene or scenes would you have cut from Online Marketing 101?
All of it.
Any additional comments?
I want my money back. A five year old with an internet connection could have written this in a couple of days. No supporting evidence or documented references. Trivial woolly vague marketing speak with zero academic research.
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The School of Greatness
- A Real-World Guide to Living Bigger, Loving Deeper, and Leaving a Legacy
- By: Lewis Howes
- Narrated by: Lewis Howes
- Length: 6 hrs and 39 mins
- Unabridged
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When a career-ending injury left elite athlete and professional football player Lewis Howes out of work and living on his sister's couch, he decided he needed to make a change for the better. He started by reaching out to people he admired, searching for mentors, and applying his past coaches' advice from sports to life off the field. Lewis did more than bounce back: He built a multimillion-dollar online business and is now a sought-after business coach, speaker, and podcast host.
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Buy the book, not the audiobook.
- By Eric on 12-30-15
By: Lewis Howes
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The Road Less Stupid
- By: Keith J. Cunningham
- Narrated by: Keith J. Cunningham
- Length: 11 hrs and 32 mins
- Unabridged
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Years ago, after suffering a humiliatingly large dumb tax, it dawned on me that I have a seemingly unlimited ability to hit unforced errors and sabotage my business and financial success. I suspect you do, too. It turns out that the key to getting rich (and staying that way) is to avoid doing stupid things. I don't need to do more smart things. I just need to make fewer dumb mistakes. The vast majority of our dumb tax is a direct result of emotional, overly optimistic, and poorly thought out decisions.
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Couldn't finish it
- By Paul on 08-04-18
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One Million Followers, Updated Edition
- How I Built a Massive Social Following in 30 Days
- By: Brendan Kane
- Narrated by: Brendan Kane
- Length: 7 hrs and 50 mins
- Unabridged
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In One Million Followers, Kane will teach you how to gain an authentic, dedicated, and diverse online following from scratch; create personal, unique, and valuable content that will engage your core audience; and build a multimedia brand through platforms like Facebook, Instagram, YouTube, Snapchat, and LinkedIn.
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A Very Poor Read
- By Anthony L. Butler on 04-14-21
By: Brendan Kane
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The 1-Page Marketing Plan
- Get New Customers, Make More Money, And Stand Out From The Crowd
- By: Allan Dib
- Narrated by: Joel Richards
- Length: 6 hrs and 32 mins
- Unabridged
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To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn't get done.
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You Need to buy Book to get key info
- By Rosie's mom on 10-23-18
By: Allan Dib
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Money. Wealth. Life Insurance.
- How the Wealthy Use Life Insurance as a Tax-Free Personal Bank to Supercharge Their Savings
- By: Jake Thompson
- Narrated by: Alan Caudle
- Length: 1 hr and 27 mins
- Unabridged
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America's elite have been using cash value life insurance to stockpile wealth for centuries. Used correctly, it is better described as a personal bank on steroids, and a financial bunker for tough times. To be clear, this audiobook is not about the typical garbage peddled by most insurance agents. Rather, an alternative to the risky investment strategies taught by Wall Street. It details a highly efficient form of cash value life insurance designed to supercharge your savings and stockpile wealth.
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what the heck was this?
- By Gladys Torres on 10-20-16
By: Jake Thompson
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How to Day Trade for a Living
- A Beginner's Guide to Trading Tools and Tactics, Money Management, Discipline and Trading Psychology
- By: Andrew Aziz
- Narrated by: Kevin Foley
- Length: 6 hrs and 56 mins
- Unabridged
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Very few careers can offer you the freedom, flexibility, and income that day trading does. As a day trader, you can live and work anywhere in the world. You can decide when to work and when not to work. You only answer to yourself. That is the life of the successful day trader. Many people aspire to it, but very few succeed. In the audiobook, I describe the fundamentals of day trading, explain how day trading is different from other styles of trading and investment, and elaborate on important trading strategies that many traders use every day.
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Its a sales pitch
- By Xavier Foley on 02-08-18
By: Andrew Aziz
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Six Steps to Manage Your Money
- By: Dr. Miranda Reiter, The Great Courses
- Narrated by: Dr. Miranda Reiter
- Length: 3 hrs and 6 mins
- Original Recording
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What are your beliefs about money management? What are your emotions about it? If someone asked you about your short- and long-term money goals, what would you say? Questions like these are essential for anyone building a money-management plan, but they’re less about the line-by-line details of taxes and investment holdings and more about your approach to saving money and spending it—and preparing for the future.
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Good overview
- By Vickie Mc on 01-15-23
By: Dr. Miranda Reiter, and others
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The Little Book of Common Sense Investing
- The Only Way to Guarantee Your Fair Share of Stock Market Returns, 10th Anniversary Edition
- By: John C. Bogle
- Narrated by: L. J. Ganser
- Length: 5 hrs and 50 mins
- Unabridged
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The Little Book of Common Sense Investing is the classic guide to getting smart about the market. Legendary mutual fund pioneer John C. Bogle reveals his key to getting more out of investing: low-cost index funds. Bogle describes the simplest and most effective investment strategy for building wealth over the long term: buy and hold, at very low cost, a mutual fund that tracks a broad stock market Index such as the S&P 500.
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One star for every point this 5 hour book makes.
- By Matt on 01-31-19
By: John C. Bogle
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When Money Dies
- The Nightmare of Deficit Spending, Devaluation, and Hyperinflation in Weimar, Germany
- By: Adam Fergusson
- Narrated by: Antony Ferguson
- Length: 9 hrs
- Unabridged
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When Money Dies is the classic history of what happens when a nations currency depreciates beyond recovery. In 1923, with its currency effectively worthless (the exchange rate in December of that year was one dollar to 4,200,000,000,000 marks), the German republic was all but reduced to a barter economy. Expensive cigars, artworks, and jewels were routinely exchanged for staples such as bread; a cinema ticket could be bought for a lump of coal; and a bottle of paraffin for a silk shirt....
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Useless details, missing the big points
- By Jean Le Lupi on 07-04-12
By: Adam Fergusson
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How to Achieve Financial Independence and Retire Early
- By: JD Roth, The Great Courses
- Narrated by: JD Roth
- Length: 4 hrs and 39 mins
- Original Recording
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In this audiobook, Roth takes you inside the trending world of financial independence and early retirement, giving you the tools both to achieve financial independence and to improve the quality of your everyday life. You'll explore the ins and outs of the "FIRE movement", a collection of ideas and habits that allow people to manage their money so they can quit working while they're young. You'll consider the shockingly simple math behind financial freedom.
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I expected more from a great courses audio book
- By Tony on 03-07-21
By: JD Roth, and others
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YouTube Secrets
- The Ultimate Guide to Growing Your Following and Making Money as a Video Influencer
- By: Sean Cannell, Benji Travis
- Narrated by: Sean Cannell, Benji Travis
- Length: 5 hrs and 29 mins
- Unabridged
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YouTube sensations and best-selling authors Sean Cannell and Benji Travis take your YouTube channel from slow and dormant to accelerated and engaged, using premium and updated YouTube growth tips for creators, business owners, digital entrepreneurs, and influencers. This is the ultimate game plan to grow a following and make money with the power of video.
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Don't use a credit on this. Moderately passable
- By Scott on 08-04-19
By: Sean Cannell, and others