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Tribes Audiobook

Tribes: We Need You to Lead Us

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Publisher's Summary

A tribe is any group of people, large or small, who are connected to one another, a leader, and an idea. For millions of years, humans have been seeking out tribes, be they religious, ethnic, economic, political, or even musical (think of the Deadheads). It's our nature.

Now the Internet has eliminated the barriers of geography, cost, and time. All those blogs and social networking sites are helping existing tribes get bigger. But more important, they're enabling countless new tribes to be born - groups of ten or ten thousand or ten million who care about their iPhones, or a political campaign, or a new way to fight global warming.

And so the key question: Who is going to lead us?

The Web can do amazing things, but it can't provide leadership. That still has to come from individuals - people just like you who have a passion about something. The explosion in tribes means that anyone who wants to make a difference now has the tools at her fingertips.

If you think leadership is for other people, think again - leaders come in surprising packages. Consider Joel Spolsky and his international tribe of scary-smart software engineers. Or Gary Vaynerhuck, a wine expert with a devoted following of enthusiasts. Chris Sharma leads a tribe of rock climbers up impossible cliff faces, while Mich Mathews, a VP at Microsoft, runs her internal tribe of marketers from her cube in Seattle. All they have in common is the desire to change things, the ability to connect a tribe, and the willingness to lead.

If you ignore this opportunity, you risk turning into a "sheepwalker" - someone who fights to protect the status quo at all costs, never asking if obedience is doing you (or your organization) any good. Sheepwalkers don't do very well these days.

Tribes will make you think (really think) about the opportunities in leading your fellow employees, customers, investors, believers, hobbyists, or readers....It's not easy, but it's easier than you think.

©2008 Do You Zoom, Inc.; (P)2008 Audible, Inc.

What Members Say

Average Customer Rating

4.3 (3030 )
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Performance
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  •  
    Joshua Kim 06-10-12
    Joshua Kim 06-10-12
    HELPFUL VOTES
    854
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    154
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    "Tribal Manifesto"

    Godin's manifesto (and I use that description in the best sense of the word) convincing makes the case that the most dangerous thing we can do at work and in our careers is play it safe. Suspend your critical eye and realist orientation for just long enough to be swept into Godin's passion. Allow yourself to be inspired. Read, share, and decide to lead your tribe. We will be discussing this book together at work - so more to come on if inspiration can be translated on the ground

    9 of 9 people found this review helpful
  •  
    Joseph PA, PA, USA 12-06-09
    Joseph PA, PA, USA 12-06-09 Member Since 2002
    HELPFUL VOTES
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    "Kernals in the Chaff"

    Overall worth the read. There are things to get past as other reviews point out, but does provide great kernels of wisdom. It did take a second listen to pick out all of the points.

    8 of 8 people found this review helpful
  •  
    Shane Portland, OR, USA 08-26-09
    Shane Portland, OR, USA 08-26-09
    HELPFUL VOTES
    8
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    "a bit too repetitive"

    The concept is interesting: that the social experience can be categorized into groups called tribes. The problem is the concept is too simple for a book. I found the author repeating the same terms. The repetition sounded like autocratic calls to allegiance. (We need you!) This content would be better suited for 40-page paper.

    8 of 8 people found this review helpful
  •  
    Gale S. 11-02-09
    Gale S. 11-02-09 Member Since 2016
    HELPFUL VOTES
    7
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    "Fantastic"

    I highly recommend this book to anyone that wants to better understand why Managers are not wired to be Leaders and why so few people choose to be Leaders. In addition, you will come away with a new appreciation for the next person you cross paths with that is referred to as a "heretic".

    8 of 8 people found this review helpful
  •  
    April Tallahassee, FL, USA 10-21-08
    April Tallahassee, FL, USA 10-21-08
    HELPFUL VOTES
    25
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    "Leadership"

    This book hit the spot for me. I thought the reader was really good. If you are someone that is just getting into Leadership or need to renew your Leadership skills, this is a good book. Well worth listening too.

    24 of 28 people found this review helpful
  •  
    Kevin Grosselfinger 07-06-09 Member Since 2017
    HELPFUL VOTES
    10
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    "Good content, a little difficult to listen to"

    Let me start by saying I am a fan of Seth Godin. I've read most of his work and read his blog daily. Overall this books was good, however Seth's writing style (in this case) does not make for great audio experience. He tends to write his chapters in sub-sections with various titles. This makes for some choppiness in the audio that you really need to pay attention to or you might get lost. Once you get used to this the book is a good listen and if taken to heart can be powerful for any one.

    10 of 11 people found this review helpful
  •  
    Katie Culver City, CA, USA 02-26-09
    Katie Culver City, CA, USA 02-26-09
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    "Get to the point!!!"

    We tried, really hard, on a long road trip to get past Seth Godin's annoying delivery style (so slow and he over enunciates everything!) and his continual promise of "I'm going to tell you..." or "you'll learn it here..." without him actually doing that. But after almost 3 hours we couldn't take it anymore. He says the same thing over and over and there wasn't much new here that delivered on his huge promises. Skim it in a bookstore and you'll get what you need.

    26 of 31 people found this review helpful
  •  
    Deeptraks 12-07-15
    Deeptraks 12-07-15 Member Since 2017
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    "Overly simplistic attempt at inspirational writing"
    What disappointed you about Tribes?

    The content doesn't rise to the level of social science, but lies somewhere in that area of "social media science" where if I can come up with a few examples (which may not be directly linked to the phenomena I am trying to explain) then I must be on to something.


    If you’ve listened to books by Seth Godin before, how does this one compare?

    NA


    How could the performance have been better?

    The narrator is a bit monotone at times. Seth could have hired a voice actor to spice it up.


    If you could play editor, what scene or scenes would you have cut from Tribes?

    This book is extremely repetitive. I feel that I got the point and lost interest within the first 20 minutes.


    2 of 2 people found this review helpful
  •  
    Andy 11-11-15
    Andy 11-11-15
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    "All opinion, little fact"

    While there were definitely some provocative ideas in this book, many of these ideas were overshadowed by the inundation of unfounded proposition after unfounded proposition. Throughout the book, he continued to idolize leaders and demonize managers. It is as though it never occurred to him that great leaders could also inspire great managers. Overall this book was overhyped. It was a lot of style very little substance. The book could have been made significantly better had he chosen to work with an economist or researcher who could have shown him how to support and develop his ideas more concretely.

    1 of 1 people found this review helpful
  •  
    Jacqueline Harris 11-11-09 Member Since 2016
    HELPFUL VOTES
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    "No innovative scaffolding, one super-trite thesis"

    A 20th century discourse on "Tribes" seemed so promising. This book was a horrible let down, even when buying it using the half-price promotion offer.

    The author states the obvious and employs the phrase "we need you" ad nauseum.

    9 of 13 people found this review helpful
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  • Amazon Customer
    WIRRAL, United Kingdom
    12/15/13
    Overall
    Performance
    Story
    "Terrible"
    If this book wasn’t for you, who do you think might enjoy it more?

    Take one semi common sense idea and repeat over and over and over and over. The whole thing could have fit in one paragraph. Fleshed out into a book in order to con people and make money which sums up Mr Godin's philosophy really.


    What could Seth Godin have done to make this a more enjoyable book for you?

    Some concrete ideas and steps to succeed would have help. Don't recommend people walk out of their jobs here and now if they are unhappy. Don't tell people not to worry about the product. We don't need factories? How were your books produced and marketed? Who made your smart phone and computers Mr Godin?


    You didn’t love this book--but did it have any redeeming qualities?

    Nope


    20 of 21 people found this review helpful
  • Anonymous
    7/21/17
    Overall
    Performance
    Story
    "Galvanizing"

    Great galvanizing message. If youre ready for it, I think you'll agree. This was an amazing deal.

    1 of 1 people found this review helpful
  • M. Khimani
    Milton Keynes, Buckinghamshire United Kingdom
    7/18/17
    Overall
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    Story
    "Wake up call"

    Set has managed to dissolve the excuses I had to do what I believe in.

    1 of 1 people found this review helpful
  • Amazon Customer
    6/30/17
    Overall
    Performance
    Story
    "Seth Godin gives me permission to be brave!"

    At a time when I am deciding whether to stay in my well paid comfortable job or go out on my own following my passions - Seths words have injected enough belief and confidence in myself not to be swayed by the status quo of popular opinion! I'm going for it! Thank you Seth

    1 of 1 people found this review helpful
  • kaisbadran
    6/23/17
    Overall
    Performance
    Story
    "Great"
    Would you listen to Tribes again? Why?

    Yes, insightful and full of great ideas


    What about Seth Godin’s performance did you like?

    I always like to way he speaks and presents


    1 of 1 people found this review helpful
  • Amazon Customer
    8/24/15
    Overall
    Performance
    Story
    "Emotional commitenta of leadership"

    Good book that covers a generic view of the key drivers behind leadership. Belief and wholeheartedness seem to be the orders of the day. Not a world changer for me... Lacked some inspiration which Seth so keenly talks about.

    5 of 7 people found this review helpful
  • Grant
    Limekilns, United Kingdom
    10/18/13
    Overall
    Performance
    Story
    "Tremendous"
    What did you like most about Tribes?

    Godin makes it very clear what won't work, what will, and distils the necessity of leading.

    I'd recommend his blog first if you're not convinced enough to buy. And if you're not convinced because you think it's not long enough (value for money), consider it like a single malt whisky. It'll age well, it's not dilute, and it's invaluable.


    Any additional comments?

    Don't expect a list of tips and tricks.

    9 of 13 people found this review helpful
  • Owi
    1/30/17
    Overall
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    "Lead with a strong clear manifesto"

    The author shares insight required to lead in this social media dominated times. The stories and examples also encourages involvement to influence changes.. A good read!

    3 of 5 people found this review helpful
  • Sarah Faherty
    10/7/17
    Overall
    Performance
    Story
    "Practical & Inspiring"

    I was unconvinced by the initial intro but it had me captivated by the end of chapter one! Some of the tips and examples were so inspiring I used them in a recent (successful!) job interview!!

    0 of 0 people found this review helpful
  • John
    9/16/17
    Overall
    Performance
    Story
    "Reads like a parody of self-improvent"

    Unfortunately I did not enjoy the content and ideas behind this book which ordered nothing new. It reads like a parody of the genre.
    The impression I had was that it was written through a systematic bunch of Google searches.

    I have to give credit to the author for managing to get me to buy it though with the impression it might have something profound beneath it's cover. Nice one Seth!

    0 of 0 people found this review helpful

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