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Publisher's Summary

Mr. Shmooze is the parable of a man who reveals the secret shared by all superstar salespeople. Selling, in its most exquisite form, is not about taking, nor is it about persuading. Selling, believe it or not, is about giving.

Mr. Shmooze gives for a living. He starts by listening and he quickly comes to understand what people really need. His customers love him because he gives more than he takes. They trust him because he is passionate about their interests. And, at the end of the day, they reward him handsomely for bringing joy, humor, and wisdom into their lives.

Woven into the story are several powerful lessons for salespeople in all industries who attempt to build relationships as the emotional bridge to their clients.

  • Bring extraordinary passion and energy to personal communications
  • Generate contagious, positive feelings, lifting spirits because people buy with their emotions
  • Make the small, positive gestures that can lead to huge, long-term results
  • Abraham has had a diverse business career that has established him as a well-known expert on what makes high-performing salespeople

Mr. Shmooze gives you the new approach you need to sell like you've never sold before!

©2010 Richard Abraham (P)2010 Audible, Inc

What members say

Average Customer Ratings

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  • Overall
    4 out of 5 stars
  • Performance
    3 out of 5 stars
  • Story
    4 out of 5 stars

Difficult to separate the wheat from the chaff in this book. But it does have some solid wheat.

This book is structured differently, and strangely. It’s narrated by a college intern, that describes Mr. Shmooz lifestyle, and seemingly that’s all it describes. A couple of kernels of truth here and there, but this book is like putting lacquer on an already finished wooden table that has been sanded with 1,000 grit sand paper. Meaning that if you don’t already have a remarkable talent in sales, buy a different book. It doesn’t tell you exactly what he does, other then marketing, and business coaching is what I garnered.

First part he talks about knowing your client, which is good, details like reading books they have published , or causes that are important to them, or accomplishments, he also talks about time management such as having their car washed during the meeting, finding out what their interests are and capitalizing on those opportunities. Only one problem it seemed he spent an obscene amount of money on gifts, to people he barely even knew. Most people don’t have that kind of money to throw away. So no tips on how to budget or judge the budget, it almost seems if he never checks his bank balance.

He does talk about his system of people he’s met, and ranks them on a 1 to 10 scale for his business. By using two metrics how close he is to that person, and how much they can affect his business. Which is a pragmatic technique of time management.

I did learn to be more positive, he talks about optimism, but I think the book of positive thinking is much more solid. Some overlapping ideals but it’s at the end of the book, which I think should be moved to the front.

Main gripes
1. Narrator over voice acted.
2. Some of the content was a little long.

He gave some examples, but it kind of felt like eating the gnawing on the last gristle and meat on a chicken bone. For someone so successful, it seems he’d have more short stories, to stimulate ideas.

I got this book for free, and it did give me some good pointers, but if I paid what Barnes and nobles was asking 20 dollars, I’d probably return the book.

I I sincerely hope this review helps others in the sales profession. But what I got from it was stalk your clients, and buy them a bunch of stuff, and act like you care about their lives. Maybe that’s the connotation I just have of the word Schmooze.

“to talk informally with someone, especially in a way that is not sincere or to win some advantage for yourself:”. Oh wait that’s Cambridge’s definition, so I’m not that far off base.

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    5 out of 5 stars
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Loved it

I’ve already told at least 10 people about this book- totally see myself listening to this book over and over!

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    5 out of 5 stars
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    5 out of 5 stars
  • NL
  • 09-05-17

great story!<br />

this was a great story and exceeded my expectations. I'll listen to this book at least once a year

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    5 out of 5 stars
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Fabulous

Gina

Absolutely loved this! I have my entire real estate team listening to it - out culture is vital to my company and this book is right on par! It has given us a whole new outlook on the WOW service we provide our clients.

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    5 out of 5 stars
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Opens Your Eyes

This is a great book. This opportunity to learn how to develop deep meaningful relationships with your prospects that can turn into great friendships.

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    5 out of 5 stars
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Great book!

I think this book was awesome and it can help any type of business. I will give a copy to my whole team.

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    2 out of 5 stars
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Mr. Snooze

Just didn't grab my attention at all. More like mr snooze instead of mr. Schmooze

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  • Deb Hart
  • New York, NY United States
  • 02-14-16

Economics of being a purposefully happy value-adder!

Great story told for a great reason: We're ALL in sales; may as well do it right! Richard Abraham lays it out for us beautifully.

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    5 out of 5 stars
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Fun and informative!

Short
and sweet, an easy to listen to book that teaches you something along the way. Definitely five stars!

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    5 out of 5 stars

Great book...easy listening Love the Shmooze!

This is a short easy read or great to listen to. Anyone will enjoy the storytelling of Mr. Shmooze. Enjoy!