Episodios

  • How to Optimize Retirement Taxes & Avoid Costly Mistakes with Taylor Schulte (Episode 46)
    Apr 2 2026

    Summary: In this episode, Will Hoffman interviews Taylor Schulte, CEO of Define Financial, about the importance of proactive financial planning, tax strategies, behavioral finance, and balancing life and wealth. They explore how high-income families can optimize their wealth, avoid common mistakes, and enjoy their journey to retirement.

    Resources:

    • Visit Taylor’s Podcast Website
    • Connect with Taylor on LinkedIn
    • Buy More Than Money Here
    • Buy Even More Than Money Here

    Key Topics:

    • Proactive tax planning and its long-term benefits
    • The impact of wealth on financial complexity
    • Common mistakes high-income families make before and after retirement
    • The importance of life and relationship planning in retirement
    • Behavioral finance and emotional decision-making in wealth management

    Connect with Will Hoffman:

    • Hoffman Wealth Management
    • (724) 522-5411
    • will@hoffmanwealth.com
    • LinkedIn: Will Hoffman
    • Facebook: Hoffman Wealth Management
    • YouTube: Hoffman Wealth Management
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    37 m
  • Narrative Wins: How Personal Stories Shape Financial Decisions w/ Joe Caruso & Shawn Mahoney, PhD | Episode 45
    Mar 5 2026

    Summary: In this episode of Wealth on the Move, host Will Hoffman engages with Joe Caruso and Dr. Sean Mahoney, co-authors of the book ‘Narrative Wins!’. They explore the profound impact of personal narratives on financial success and decision-making. The conversation delves into how the stories we tell ourselves shape our behaviors, particularly in the context of money, and emphasizes the importance of understanding and re-contextualizing these narratives to foster better financial outcomes. The discussion also highlights the role of fear and greed in financial decisions and the significance of client relationships in wealth management. In this conversation, the speakers delve into the intricate relationship between trust, personal narratives, and financial decision-making. They explore how trust is built and the impact of scarcity versus abundance mindsets on financial behaviors. The discussion highlights the psychological ties between love and money, the importance of understanding personal narratives, and the role of AI in enhancing financial advisory services. The speakers emphasize the need for self-awareness and the ability to shift narratives to foster better financial outcomes.

    Resources:

    • Buy Narrative Wins! Here
    • Connect with Shawn on LinkedIn
    • Connect with Joe on LinkedIn
    • Connect with Caruso Leadership on LinkedIn
    • Visit carusoleadership.com
    • Visit Narrative Wins!.com

    Takeaways:

    • The personal narrative is foundational to our identity.
    • Successful individuals often have healthier narratives than those who struggle.
    • Curiosity and awareness are crucial in understanding our narratives.
    • Fear and greed are the two primary emotions influencing financial decisions.
    • Contextualizing financial fears can lead to better decision-making.
    • Personal narratives can evolve over time based on experiences.
    • Client conversations should focus on understanding their narratives.
    • The stories we tell ourselves can either empower or hinder us.
    • Awareness of our narratives is the first step to change.
    • It’s essential to remember that financial management is about people, not just money. Trust is fundamental in relationships and must be earned.
    • Scarcity mindset can lead to neurotic behaviors and poor financial decisions.
    • Understanding personal narratives is crucial for self-awareness.
    • Rationality in financial decisions is often clouded by fear and emotions.
    • AI can enhance financial advisory but cannot replace human connection.
    • Generational perspectives shape our views on money and wealth.
    • Narratives influence how we perceive wealth and success.
    • Shifting one’s narrative can lead to better financial outcomes.
    • Identifying disruptive narratives is key to improving financial habits.
    • Listening and understanding clients’ narratives is essential for advisors.

    Connect with Will Hoffman:

    • Hoffman Wealth Management
    • (724) 522-5411
    • will@hoffmanwealth.com
    • LinkedIn: Will Hoffman
    • Facebook: Hoffman Wealth Management
    • YouTube: Hoffman Wealth Management
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    54 m
  • Is Our Money Broken? Bitcoin, Inflation & The Future of Currency with Natalie Brunell (Episode 44)
    Feb 19 2026

    Summary: In this episode of Wealth on the Move, host Will interviews Natalie Brunell, author of ‘Bitcoin is for Everyone’ and a Bitcoin educator. They discuss the significance of Bitcoin in today’s economic landscape, the evolution of money, and the systemic issues with fiat currency. Natalie shares her personal journey to understanding Bitcoin and emphasizes its potential as a solution to the problems of inflation and economic inequality. The conversation also touches on the importance of financial education and the future of Bitcoin in a rapidly changing world. In this conversation, Natalie Brunell discusses the transformative potential of Bitcoin as a freedom technology, its role as an investment opportunity, and addresses common criticisms regarding energy usage and skepticism. She emphasizes the importance of understanding Bitcoin’s value, starting small in ownership, and the societal changes it could bring about, ultimately restoring hope for many individuals.

    Resources:

    • Buy Bitcoin is for Everyone Here
    • Follow Natalie on X
    • Follow Natalie on Instagram
    • Subscribe to Natalie on YouTube
    • Listen to Natalie’s Website
    • WTFhappenedin1971.com

    Takeaways:

    • Bitcoin is an essential asset for everyone.
    • Natalie’s background informs her perspective on Bitcoin.
    • The evolution of money has led to systemic issues.
    • Fiat currency is designed to lose value over time.
    • Bitcoin offers a decentralized alternative to traditional money.
    • The current economic system rewards the wealthy disproportionately.
    • Understanding money is crucial for financial empowerment.
    • Bitcoin’s scarcity and decentralization make it unique.
    • The shift from gold to fiat has created economic instability.
    • Bitcoin can help individuals protect their purchasing power. Bitcoin offers property rights to 8 billion people.
    • It is a neutral technology that can strengthen monetary policy.
    • Bitcoin mining can utilize renewable energy sources.
    • Bitcoin’s volatility is a result of its small market size.
    • A little investment in Bitcoin can enhance portfolio returns.
    • Bitcoin has outperformed traditional investments over time.
    • Skepticism towards new technologies is natural and historical.
    • Starting small with Bitcoin is a practical approach.
    • Bitcoin is divisible, allowing for small investments.
    • Bitcoin can restore hope and economic empowerment.

    Connect with Will Hoffman:

    • Hoffman Wealth Management
    • (724) 522-5411
    • will@hoffmanwealth.com
    • LinkedIn: Will Hoffman
    • Facebook: Hoffman Wealth Management
    • YouTube: Hoffman Wealth Management
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    52 m
  • What Social Media Is Teaching Our Kids About Money (Episode 43)
    Feb 5 2026

    Summary: In this episode of Wealth on the Move, host Will Hoffman is joined by Hoffman Wealth Management’s Director of Marketing, Brynn Tarbuck, for a candid and timely conversation on what social media is teaching kids about money — and where it’s getting it wrong. From flashy lifestyles and “get rich quick” narratives to misleading investment advice and the glamorization of debt, Will and Brynn break down five key areas where social media can distort young people’s understanding of wealth. Drawing from Will’s perspective as a father and advisor, and Brynn’s experience growing up alongside social media, the episode highlights the importance of budgeting, skill-building, realistic expectations, and understanding risk. The conversation also explores the dangers of confusing investing with gambling, the myth that financial freedom means quitting your job, and why true wealth is about optionality — not appearances. Ultimately, this episode serves as a guide for parents, young professionals, and anyone looking to build a healthier, more realistic relationship with money in a digital-first world.

    Resources:

    • Maya Corbic’s Book
    • Maya Corbic’s Episode
    • The Lockwood Family Episode (Part 1)
    • The Lockwood Family Episode (Part 2)

    Takeaways:

    • Social media often promotes looking rich, not being wealthy.
    • Wealthy individuals are typically intentional and disciplined with their money.
    • Budgeting is about control and clarity — not restriction.
    • Financial freedom means having options, not necessarily quitting work.
    • Being “rich by 25” is a myth; your 20s are for learning, earning, and making mistakes.
    • Expensive things do not equal success — value and price are not the same.
    • The fastest way to stay broke is trying to look wealthy.
    • Your job is not the enemy — skill-building is one of the greatest wealth drivers.
    • Credit cards and points can be tools, but debt is never free money.
    • Investing is not gambling; understanding risk is essential.
    • You don’t need massive risks or overnight wins to build wealth.
    • Diversified income streams require work — “passive” rarely means effortless.
    • Investing in yourself and your skills is the most reliable long-term strategy.
    • Parents should actively audit the financial content their kids are consuming.

    Connect with Will Hoffman:

    • Hoffman Wealth Management
    • (724) 522-5411
    • will@hoffmanwealth.com
    • LinkedIn: Will Hoffman
    • Facebook: Hoffman Wealth Management
    • YouTube: Hoffman Wealth Management
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    49 m
  • Why There Is No Such Thing as the “Perfect” Portfolio with Cullen Roche (Episode 42)
    Jan 29 2026

    Summary: In this episode of Wealth on the Move, host Will Hoffman speaks with Cullen Roche, author of ‘Your Perfect Portfolio.’ They discuss Cullen’s background in financial advisory, the challenges of portfolio management, and the importance of creating a personalized investment strategy. Cullen emphasizes the pitfalls of performance chasing, the significance of diversification, and the behavioral aspects of investing. The conversation also touches on the difference between saving and investing, the need for realistic expectations, and the difficulties of consistently beating the market. Ultimately, they advocate for a sound financial plan tailored to individual needs rather than a one-size-fits-all approach. In this conversation, Cullen Roche discusses the complexities of financial planning, emphasizing that there is no one-size-fits-all approach to creating a perfect portfolio. He highlights the importance of adapting investment strategies over time, particularly as personal circumstances change, such as having children. The discussion also delves into the psychological aspects of investing, particularly how market losses can trigger emotional responses and the role of financial media in shaping investor behavior. Roche introduces the concept of time horizons in financial planning, advocating for a structured approach to asset allocation that considers both short-term and long-term needs.

    Resources:

    • Your Perfect Portfolio on Amazon
    • Follow Cullen on X

    Takeaways:

    • Cullen Roche emphasizes the importance of a personalized portfolio.
    • Performance chasing can lead to poor investment decisions.
    • Diversification is crucial for managing risk in portfolios.
    • Investing should be viewed as a methodical planning process.
    • Understanding the difference between saving and investing is key.
    • Setting realistic expectations is vital for investors.
    • The challenge of beating the market is significant.
    • Behavioral finance plays a critical role in investment success.
    • A sound financial plan should guide investment strategies.
    • Good diversification means not all parts of the portfolio perform well at the same time. Your perfect portfolio is about navigating towards your goals.
    • There is no single recipe for financial success.
    • Money changes over time, and so should your strategy.
    • Your financial needs will evolve as life circumstances change.
    • Children introduce new financial considerations and time horizons.
    • Long-term planning requires adaptability and foresight.
    • Understanding risk is crucial for effective financial planning.
    • Market losses trigger emotional responses tied to future consumption.
    • Financial media often amplifies fear and uncertainty.
    • A structured approach to asset allocation can provide peace of mind.

    Connect with Will Hoffman:

    • Hoffman Wealth Management
    • (724) 522-5411
    • will@hoffmanwealth.com
    • LinkedIn: Will Hoffman
    • Facebook: Hoffman Wealth Management
    • YouTube: Hoffman Wealth Management
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    46 m
  • How to Pay Less for College with Scholarships & SAT Strategy | Dr. Dominique “Dr. P” Padurano (Episode 41)
    Jan 22 2026

    Summary: In this episode of Wealth on the Move, host Will Hoffman speaks with Dr. Dominique Padurano, founder of Crimson Coaching, about strategies for securing scholarships and navigating the college admissions process. They discuss the importance of education in changing financial trajectories, the role of standardized tests, and how to find the right college fit. Dr. P shares her personal journey, insights on mental health in college, and the services offered by Crimson Coaching to help students achieve their academic goals and reduce college costs.

    Resources:

    • Dr. P’s Website
    • Contact Dr. P
    • Dr. P’s Newsletter
    • Connect with Dr. P on LinkedIn
    • Follow Dr. P on Facebook
    • Follow Crimson Coaching on Instagram

    Takeaways:

    • Education is key to changing financial trajectories.
    • Dr. P’s background highlights the importance of mentorship.
    • College fit is crucial for student success.
    • Standardized tests can impact scholarship opportunities.
    • Merit aid can significantly reduce college costs.
    • Early planning can ease the college application process.
    • College visits help students understand their preferences.
    • Mental health plays a vital role in academic success.
    • Crimson Coaching offers personalized support for students.
    • Success stories demonstrate the financial impact of coaching.

    Connect with Will Hoffman:

    • Hoffman Wealth Management
    • (724) 522-5411
    • will@hoffmanwealth.com
    • LinkedIn: Will Hoffman
    • Facebook: Hoffman Wealth Management
    • YouTube: Hoffman Wealth Management
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    42 m
  • The Wealth Ladder Explained: How to Build Wealth at Every Stage of Life | Nick Maggiulli (Episode 40)
    Jan 15 2026

    Summary: In this episode of Wealth on the Move, host Will Hoffman speaks with Nick Maggiulli, COO of Ritholtz Wealth Management and author of The Wealth Ladder. They discuss the misconceptions surrounding wealth building, emphasizing the importance of income over spending habits. The conversation explores the different levels of the wealth ladder, focusing on the early stages of financial safety and skill development, transitioning to investing, and understanding risk tolerance. They also touch on personal spending choices and the significance of aligning financial goals with lifestyle decisions. In this conversation, Will Hoffman and Nick Maggiulli explore the multifaceted nature of wealth, discussing how high net worth individuals perceive money differently, the emotional challenges associated with wealth, and the common myths that can hinder financial success. They emphasize the importance of adaptability in financial strategies and the need for personalized advice at different stages of wealth accumulation.

    Resources:

    • LinkedIn: Nick Maggiulli
    • Instagram: Nick Maggiulli
    • Nick’s Website
    • Link to Purchase “The Wealth Ladder”

    Takeaways:

    • Wealth building is more about income than spending.
    • Financial safety is crucial for those at the bottom rungs.
    • Education and skill development are key to increasing earnings.
    • Investing becomes more important as net worth increases.
    • Risk tolerance should align with personal circumstances and goals.
    • Lifestyle inflation can hinder financial progress.
    • Personal spending choices should reflect individual values and joy.
    • Avoid following high-level advice when starting out.
    • Building an emergency fund is essential for financial stability.
    • Understanding your financial situation is the first step to wealth. High net worth individuals often feel a responsibility to preserve wealth for future generations.
    • Money can be viewed as a tool for making impactful changes in the world.
    • At some point, personal wealth may stop improving life satisfaction.
    • Emotional reactions to market fluctuations can lead to poor financial decisions.
    • The myth that cutting spending is the key to wealth is unfounded.
    • Consistent investing over time yields the best returns.
    • Liquidity is more important than previously thought.
    • Rebalancing investments may not be as crucial as once believed.
    • Financial strategies should evolve as one’s wealth grows.
    • Perspective on financial challenges can be gained from understanding historical events.

    Connect with Will Hoffman:

    • Hoffman Wealth Management
    • (724) 522-5411
    • will@hoffmanwealth.com
    • LinkedIn: Will Hoffman
    • Facebook: Hoffman Wealth Management
    • YouTube: Hoffman Wealth Management

    Nick Maggiulli and Ritholtz Wealth Management are not affiliated with Hoffman Wealth Management and Private Advisor Group.
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    40 m
  • How to Teach Kids About Money (Financial Literacy, Allowance & Investing for Children) with Maya Corbic, CPA (Episode 39)
    Jan 8 2026

    Summary: In this episode of Wealth on the Move, host Will Hoffman and guest Maya Corbic discuss the critical importance of teaching financial literacy to children. They explore Maya’s journey as a first-generation immigrant and CPA, her insights on how to engage kids in financial conversations, and practical tips for parents to instill money management skills in their children. The conversation also addresses common myths about kids and money, the role of technology in financial education, and the importance of creating financially confident adults for future generations.

    Resources:

    • Maya’s Book: From Piggy Banks to Stocks
    • Money Chat Calendar
    • Money Club Link
    • Instagram: Teach Kids Money
    • TikTok: Teach Kids Money
    • Facebook: Teach Kids Money

    Takeaways:

    • Teaching kids about money is essential for their future.
    • Parents often know more than they think and can teach their kids.
    • Financial literacy should start as early as age four or five.
    • Kids can understand the difference between needs and wants.
    • Engaging kids with relatable examples makes learning fun.
    • Allowance should be viewed as a tool for teaching money management.
    • Mistakes made with money should happen when stakes are low.
    • Generational wealth can be changed through education.
    • Schools often lack the resources to teach financial literacy effectively.
    • Financial confidence comes from understanding and practice.

    Connect with Will Hoffman:

    • Hoffman Wealth Management
    • (724) 522-5411
    • will@hoffmanwealth.com
    • LinkedIn: Will Hoffman
    • Facebook: Hoffman Wealth Management
    • YouTube: Hoffman Wealth Management

    Maya Corbic, CPA, CA and Teach Kids Money Club are not affiliated with Hoffman Wealth Management and Private Advisor Group.
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    38 m