Mavericks At Work Audiobook By William C. Taylor, Polly G. LaBarre cover art

Mavericks At Work

Why the Most Original Minds in Business Win

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Mavericks At Work

By: William C. Taylor, Polly G. LaBarre
Narrated by: Barrett Whitener
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The first book to document this change, Mavericks at Work is business ""edutainment"" for a smart, ambitious readership, profiling some of the most exciting—and often eccentric—CEOs in the United States, while detailing their remarkable strategies for success.

Who’s going to write the next chapter in the saga of American business? Who’s going to chronicle the best way to compete, the new way to win? That’s the mission of Mavericks at Work, a book that profiles a network of rebels who are creating a new business model that makes use of fresh principles and captures what it means to be a state-of-the-art organization. Including such pioneering companies as ING Direct, Southwest Airlines, Pixar, HBO, Anthropologie, Craigslist, Netflix, and Commerce Bank, this book is nothing short of a lively new intellectual agenda for business.

©2006 William C. Taylor and Polly LaBarre; (P)2006 HarperCollins Publishers
Business Development & Entrepreneurship Entrepreneurship Leadership Management & Leadership Marketing Marketing & Sales Business Management
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This was a great listen. it looks at the 'innovator's delimma' from the perspective of that so called inferior competitor and shows exactly how easily you can be crushed if you don't respect all competitors and keep looking around corners.

Disruptive Technology

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Barrett Whitener's reading is engaging. This book is a must read (or listen) for anyone who wants to know how to function in the current and emerging business environment.

Food for thought

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