Episodes

  • Capturing Content and Tracking Influencers to Save Time and Increase ROI

    Capturing Content and Tracking Influencers to Save Time and Increase ROI
    Nov 29 2021
    In this week’s episode of The Hunting Influence Podcast, Aaron is joined by Joe Anderson, Co-Founder of Mighty Scout which is a platform that helps companies track and report influencer campaigns. Joe discusses his early days as an entrepreneur where he started a marketing agency called Walter Reed Consulting in which he built and promoted websites for businesses. After several entrepreneurial ventures and pivots, Joe is now focused on Mighty Scout, one of the industry leaders in influencer reporting. Joe discusses his lean Startup approach to his company, how he incorporates feedback to continuously improve his product, and shares his insight on how the influencer marketing industry has evolved over time.
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    46 mins
  • How to Pivot During a Crisis and Build a Great Team

    How to Pivot During a Crisis and Build a Great Team
    Oct 25 2021
    In this week’s episode of The Hunting Influence Podcast, Aaron is joined by Michael Siegel, Co-Founder and CEO of Decocrated Curated Home. Michael discusses how he built and scaled Decocrated from what started out as a small mom and pop shop picture framing business into the industry leader in the home décor subscription box space. Decocrated has won the award for the best home décor subscription box three years in a row. Michael also discusses his advice for building a great team, the obstacles he faced with events occurring such as the mortgage meltdown in 2008, and how he has used influencers to scale his digital marketing efforts.
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    47 mins
  • Word of Mouth on Steroids with Ucef Kaawach, CEO at B. Easy Social

    Word of Mouth on Steroids with Ucef Kaawach, CEO at B. Easy Social
    Sep 7 2021
    In this week’s episode of The Hunting Influence Podcast, Aaron is joined by Ucef Kaawach, Founder and CEO of B. Easy Social. Ucef discusses his entrepreneurship journey from a young age where he pursued drop shipping for his clothing brand, flipping items on Kijiji/eBay, and starting his own Amazon FBA Business where he generated over $100,000 in revenue after only one year. Ucef also discusses all things influencer marketing, such as how to find the best influencers and what things to look for, his advice for managing paid campaigns and negotiating with influencers, the biggest misconceptions of the Influencer Marketing industry as well as his experiences working with large influencers such as Floyd Mayweather and Kendall Jenner, and why Influencer Marketing is considered word of mouth on steroids.
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    53 mins
  • The Two-Sided Influencer Marketplace with Adam Silverman, CEO of Hot Dot Media

    The Two-Sided Influencer Marketplace with Adam Silverman, CEO of Hot Dot Media
    Jul 22 2021
    In this week’s episode of The Hunting Influence Podcast, Aaron is joined by Adam Silverman, CEO of Hot Dot Media. Adam Silverman discusses his journey as a serial entrepreneur from a young age, talks about the future of influencer marketing and where he sees Hot Dot Media in the next few years, his tips and tricks for increasing the reach and potential virality of TikTok videos, and his advice for those looking to build their own influence. His most recent venture, Hot Dot Media, gives brands who are looking to promote their business an easy platform that gives them the tools to be able to meet, talk and get to work quickly. It was recently acquired by Wondr Gaming which is a publicly traded company that builds partnerships and fosters community within the gaming and Esports industries by creating and acquiring new assets.
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    47 mins
  • Bringing Order to Entrepreneurship Chaos with Erik Rivera, Founder & CEO of Honest Paws

    Bringing Order to Entrepreneurship Chaos with Erik Rivera, Founder & CEO of Honest Paws
    Jun 23 2021
    In this week’s episode of The Hunting Influence Podcast, Aaron is joined by Erik Rivera, Founder and CEO of Honest Paws. They discuss the art of bringing order in entrepreneurship chaos, and the core principles for entrepreneurial success, and the biggest challenges in CBD for the pets business.
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    57 mins
  • Mark Cuban, Closing B2B Deals & The Importance of Ops with Austin Maxwell, Co-Founder of Kanga Coolers

    Mark Cuban, Closing B2B Deals & The Importance of Ops with Austin Maxwell, Co-Founder of Kanga Coolers
    Jun 9 2021
    In this episode of Hunting Influence, Aaron is joined by Austin Maxwell, Co-Founder at Kanga Coolers. They discuss the Kanga Coolers origin story, the Shark Tank experience and their relationship with the shark that did the deal: Mark Cuban.
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    1 hr and 6 mins
  • Selling Love, Building A Brand & Helping People with Eric Bandholz, Founder of Beardbrand

    Selling Love, Building A Brand & Helping People with Eric Bandholz, Founder of Beardbrand
    May 26 2021
    In this episode of Hunting Influence, Aaron is joined by Eric Bandholz, Founder of Beardbrand. They discuss why Beardbrand's motto is "keep on growing" which refers to both your beard and yourself... the single most impactful moment in Eric's entrepreneurial career and Eric's biggest hiring lesson.
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    1 hr and 5 mins
  • From College to Shark Tank, How to Succeed as a Young Entrepreneur with Nick Hamburger, Co-Founder & CEO of Quevos

    From College to Shark Tank, How to Succeed as a Young Entrepreneur with Nick Hamburger, Co-Founder & CEO of Quevos
    May 12 2021
    In this episode of Hunting Influence, Aaron is joined by Nick Hamburger, Co-Founder and CEO of Quevos. They discuss Nick’s Shark Tank experience (SPOILER: they got investment), how he managed to launch a brand whilst still in school, and how to succeed as a young entrepreneur.
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    57 mins