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Before we dive into the heart of this week’s episode, I want to touch quickly on last week’s Heart-Centred Business Podcast. I know it was a departure from my usual vibe—let’s just say, it was a bit less nurturing, less gentle, and probably a lot more direct than you’re used to from me. I apologised for the tone back then, but not the message, and I still stand by that! Was I premenstrual? Maybe. Did I just finish a late-night netball session with a hyped-up pack of 12-year-olds? Absolutely. My voice was on the way out. I was, I admit, a little bit in a mood.

The thing is, sometimes when Aunty Tash lets loose, it’s for good reason—the rant and the message are always sent with love, even if they don’t sound all that loving in the moment. So, if life has you feeling frazzled and overwhelmed, or you’re running wild on the hamster wheel, I hope that last week’s episode at least sparked a little fire. We’re all just trying to navigate this wild “fire Horse year” and maybe you needed a push to do something about it.

This week, it’s all about being overwhelmed—if you’re still feeling like you’re drowning in all the things (maybe it was the world, maybe it was the Lego you stepped on this morning—who knows!), I think today’s episode is exactly what you need.

Today, I’m diving into what to do when you're overwhelmed and it feels like it’s taking over.

Why Overwhelm Feels So Debilitating

Let’s be real: I don’t need to explain what overwhelm feels like. You know it! It sneaks into every part of your life. I’ve felt it myself, especially over the last few weeks. So let’s cut to the chase: what do you actually DO when overwhelm is running the show and it feels like your brain is slowly shutting down because, frankly, the sheer volume of everything is just too much?

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Now more than ever, when I ask people how they are, the one answer I keep hearing is, “I’m busy.” There’s too much to do, not enough time, and this year is getting away from so many of us. But here’s the thing—not every job or task is created equal. If you’re caught up in busyness that’s not actually moving you forward, you’re on a treadmill. You’re on the hamster wheel.

And today on the Heart-Centred Business Podcast, I’m getting really honest about what it looks like to be stuck on that wheel, how you can tell if you’re doing it, and—most importantly—what you can do about it.

What Does Being “Busy” Really Mean Anyway?

Let’s talk about all the “busy” work we end up doing as business owners. There are SO many tasks that feel repetitive: thinking time, learning, content creation, tidying up, updating, strategising, making decisions, redoing plans—the list goes on. Progress doesn’t always look pretty, and it rarely happens in a vacuum. It can be genuinely tricky to know if what you’re doing is helping or if you’re just running on the spot.

So, how can you tell if all those busy days and weeks are actually taking you somewhere, or if you’re just spinning your wheels?

For me, it comes down to results—especially income. That doesn’t mean my results or income have to be going up all the time, but I’m always keeping an eye on one big thing: am I getting closer to my vision for the life and business I want? Progress for me isn’t measured by effort or how busy I look. It’s about real results. Are things actually improving? Are my actions making a difference? Or would these results have happened even if I’d done nothing? You’ve got to stop regularly and take stock, not just coast along.

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Full article and show notes available at: tashcorbin.com/524

Have you ever had a phrase just keep pinging around your brain? For me, ever since our Lunar New Year reading with Kerry Rowett, "take your time" has been popping up again and again. Kerry gave us three big messages in her reading (which you can find at tashcorbin.com/508), but this one keeps resurfacing as a little intuitive nudge. It’s led me to a whole new conversation, which I want to have with you right here on the Heart-Centred Business Podcast.

Even if you missed Kerry’s Lunar New Year reading (or if you want to hear it again), I totally recommend checking it out. There’s so much gold in there. We dug into practical ways to bring those big messages to life, so go back and give it another listen when you get the chance.

From Kerry’s reading, three big principles showed up:

1. Take your time.
2. Stay in your lane.
3. Trust the process.

But it’s that first one, "take your time," that’s really stuck with me—especially in the past couple of weeks. I keep feeling like we’re not done talking about it yet, so here I am, picking it apart with new angles and fresh ways to think about it.

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I want to share a theory about mindset for business owners. It's been bubbling up for a while, and it feels like there’s a bigger picture we’re not seeing these days—especially when it comes to how mindset work fits into the business journey.

Let’s talk about why working with mindset practitioners used to be a no-brainer, why it isn’t as mainstream now, and what that means for new and established business owners.

How It All Started: The “Must-Have” Mindset Work of the Early Days

When I started my business in 2013, it felt like everyone who was serious about business had a mindset practitioner. Especially if you were in the early, scrappy, trying-to-get-it-to-work stages, mindset work wasn’t just a nice-to-have, it was essential. Back then, business strategy was simpler. Fewer tech options, fewer platforms. If you wanted to run a webinar, you pretty much only had GoToWebinar—and that platform cost $197 USD every single month. In other words, you really needed at least one paying client just to cover your tech bill.

With so few options, it was crystal clear if something wasn’t working—either you hadn't nailed the basics, or you had a mindset block. If you weren’t doing that handful of core actions, it was probably a mindset issue. Results were consistent, too. People talked about the 3% conversion rule: get 100 people on your webinar, and you'd likely get three clients if your offer was solid and under $1,000.

There was this sharp focus, and because of that, if you weren’t taking action or seeing results, mindset was the obvious place to look.

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Welcome back to our regular programming here on the Heart-Centred Business Podcast! We just finished the 12 Days of #Tashmas, and I hope those episodes sparked some insights or inspiration for you! I know a bunch of you are still catching up (it was a lot, right?)—but hey, you know I love yapping and creating heaps of content. If a daily podcast ever made sense as a business strategy, I’d be right there doing it. But for now, we’re back to our weekly episodes. Today, I want to dive into your content ecosystem—how to actually make it effective.

If you haven’t checked out episode Day 12 of #Tashmas (tashcorbin.com/521), pop back and do that first, since this episode really flows straight from there. If you’re all caught up, let’s dive in—because nailing your content ecosystem is what makes the difference between long-term business momentum and feeling like you’re constantly stopping and starting.

Content Has Changed... But the Fundamentals Haven’t

Hand on heart, I wish I’d nailed my content ecosystem way earlier in my business journey. So many of my tips here are basically lessons I’ve learned the hard way: let me be your cautionary tale!

We’re talking about getting consistent and effective with your content as a business owner—so you actually grow your audience, generate leads, and make sales. Content goes through all sorts of trends and fads, but the core principles have stuck around since I started my business back in 2013. Your goals for content haven’t changed—what has changed is the HOW, and the options you’ve got to get your message out.

...read the full article at: tashcorbin.com/522

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This episode of the Heart-Centred Business Podcast is a bit of a curveball: I’m here to tell you not to overhaul your messaging. In a world where everyone’s shouting that you need to reinvent, revolutionise, or completely scrap your messaging, I’m offering something different. Nope, you don’t need to do any of that. Here’s why—and how to create messaging that grows with you.

Plus, it’s Day 12 of #Tashmas... which means there's one last gift for you with this episode!

Wait… What is #Tashmas?

I do it for both my birthday (1-12 March) and pre-Christmas (1-12 December) every year! Every day from now until my birthday on 12th March, there will be a new daily podcast episode, with a hot tip or practical strategy as per usual… but you ALSO get a gift! I love sharing the birthday vibes, and what better way to do that?! The daily gift could be a freebie, a special offer, a competition… but there will be something for YOU every single day.

Why Messaging Overhauls Aren't the Answer

I used to be all about messaging overhauls and makeovers. I even have old content floating around about how to “makeover” your messaging. But here’s what I’ve come to realise: Most heart-centred entrepreneurs (especially those in my audience) don’t need total messaging overhauls. What people actually need is steady, gradual improvement.

If you can talk about the needs in your market, speak to the experiences of your audience, and describe the transformation you help facilitate—guess what? You’ve got the foundations of a powerful message right there. But so many people are allowing messaging “experts” to strip away their confidence, making them believe they’re not good enough or that their messaging is fundamentally flawed. That isn’t true.

...read the full article at: tashcorbin.com/521

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I’m not usually the type to sound alarms or buzz the fear horn just for the sake of it. But in this episode of the Heart-Centred Business Podcast, I want to have a real talk about how you’re engaging with your audience—especially those leads that are starting to warm up. Because here’s the thing: some of you are accidentally giving your warm leads the ick.

This came up thanks to a question in one of my group calls, where someone literally asked, “Am I giving my warm leads the ick? As soon as someone gets invested, I feel like I do something to totally repel them.” And you know what? That’s a super common worry.

Normally, my default is to reassure everyone—“No, no, no, you’re not doing anything wrong!” But once we broke her process down, a few red flags popped up, and I figured if one person’s asking, we should talk about it on the podcast.

Plus, it’s Day 11 of #Tashmas, and I’ve got a special gift for you at the end.

Wait… What is #Tashmas?

I do it for both my birthday (1-12 March) and pre-Christmas (1-12 December) every year! Every day from now until my birthday on 12th March, there will be a new daily podcast episode, with a hot tip or practical strategy as per usual… but you ALSO get a gift! I love sharing the birthday vibes, and what better way to do that?! The daily gift could be a freebie, a special offer, a competition… but there will be something for YOU every single day.

When You Get a DM or Email: Celebrate (But Not Too Loudly)

Honestly, when warm leads email or send you a DM, that’s cause for celebration! It’s that moment where you dance around the house and do a little happy wiggle. I get it—the excitement is hard to contain. But let’s not get too ahead of ourselves. Just like that time a guy called me his girlfriend on a first date (yep, true story!), showing your hand too fast can feel awkward on the other side.

Be friendly. Be positive. But maybe don’t go all in with, “OMG, thank you so much, this is amazing, we’re going to work together and it’ll be incredible!” When you come across that desperate, it can trigger warning signals for the lead. It gives them the ick—even though your excitement is genuine.

...read the full artricle at: tashcorbin.com/520

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Full article and show notes available at: tashcorbin.com/519

Today, we’re talking about something I see come up ALL the time for heart-centred business owners: your offers. More specifically, how to make your offers way more effective at attracting and converting the RIGHT clients—without making your sales pages a million miles long. I want to give you some practical ways to get specific, keep it short, and make your offers pop!

PLUS I have a very special offer with this episode of #Tashmas.

Wait… What is #Tashmas?

I do it for both my birthday (1-12 March) and pre-Christmas (1-12 December) every year! Every day from now until my birthday on 12th March, there will be a new daily podcast episode, with a hot tip or practical strategy as per usual… but you ALSO get a gift! I love sharing the birthday vibes, and what better way to do that?! The daily gift could be a freebie, a special offer, a competition… but there will be something for YOU every single day.

Why Your Offers Aren’t Landing (And What To Do)

I spend a lot of time online, probably more than most people, and because of that, I get a unique view of what’s happening across the Heart-Centred Community (we’ve got over 30,000 members, after all!) and among small business owners just like you.

One trend I keep seeing? Offers are getting more generic and more vague. Plus, the sales copy is getting longer and longer. We've all heard that saying, “I would have written you a shorter letter, but I didn’t have enough time.” It actually takes time and energy to be precise and concise, instead of just throwing all the words at the wall.

Here’s what actually happens: When your offer is vague and generic, people scroll right past. Those posts get the least comments, the least reach, the least engagement. If we want offers that work, we need to be specific… but not long-winded.

...read the full article at: tashcorbin.com/519

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