HearSay  By  cover art

HearSay

By: maslansky + partners
  • Summary

  • The language experts from maslansky + partners take on the smartest, savviest, and sometimes stupidest messages in the market today. CEO Michael Maslansky and President Lee Carter bring their experience with words, communication, and behavioral science to the table — along with a colleague or two — and offer up a "lay of the language." Their insight helps make sense of business, life, and culture, and proves over and over again that It's Not What You Say, It's What They Hear.
    © maslansky + partners 2022.
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Episodes
  • The Price of Life: Shifting Perceptions of Pharmaceuticals
    Apr 18 2024

    In this episode, CEO Michael Maslansky, and Partners Lee Carter and Katie Cronen delve into the pharmaceutical industry's enduring reputation struggles, tracing their origins back to pre-pandemic times and exploring the transformative impact of COVID-19. Through insightful discussions and case studies, they’ll propose strategies for reshaping the industry's narrative, emphasizing the importance of recasting pharma as more than profit-driven entities and fostering consumer trust.

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    30 mins
  • The Language of the Candidates
    Mar 28 2024

    In this new episode of HearSay, Lee Carter and Ben Feller look at what the two presidential candidates are saying, what’s important about it – and what people should be listening for in the political months ahead.

    Now that President Biden and Former President Trump are officially set for a rematch, Lee and Ben will analyze their contrasting approaches to how they frame issues like the economy, threats to our democracy, and the issue looming above both of theme room—their age. Lee and Ben offer insights into the current political landscape and speculate on the future trajectory of the election, based on many years of covering and considering how language shapes voter perception and behavior.

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    37 mins
  • The Real Cost of Corporate Speak
    Mar 14 2024

    Corporations think they know what they need to say but they can never say it when it comes to responsiveness, and empathy, but what is happening behind the scenes causing these crisis situations and what could they have said differently? In this episode of Hearsay, Michael Maslansky, Lee Carter, and Ben Feller explore different moments of crisis and share their insights on what the challenges of corporate speak are, what it cost corporations that do nothing, and the different solutions to manage a crisis.

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    33 mins

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