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How do you go from a Technician running a one-man show to leading a multi-million dollar HVAC company in just two years? In this episode of Let’s Vent, Cody Brasseal, CEO of Acadiana Comfort, pulls back the curtain on the "uncomfortable" decisions required to scale.

Cody shares his journey, from early days following his father on rooftops to the high-stakes moment he had to choose between folding under debt or going "all-in." We discuss the "tyranny" of having 10,000 bosses, the art of suffering well to achieve success, and how he landed the biggest builders in his area by "speaking to the future" before he even had the experience.

Timestamps

00:52 – Intro: Meet Cody Brasseal, CEO of Acadiana Comfort.

02:35 – Growing up in the trades: Working for a "nickel an hour."

01:50 – The two types of entrepreneurs: Which one are you?

04:37 – The "Tyrant" realization: Why business owners have 10,000 bosses.

06:55 – Suffer Well: What successful people do that others won't.

09:20 – The cost of greatness: Lessons from Elon Musk’s autobiography.

10:20 – The Turning Point: Being backed into a corner by debt.

15:33 – Momentum: Scaling from $400K to a multi-million dollar company.

19:55 – The "Scary" Investment: Moving from $250/mo SEO to the big leagues.

22:13 – Trial by Fire: Navigating COVID, hurricanes, and supply chain issues.

25:39 – The New Construction Pivot: Why most technicians avoid it.

29:20 – The Efficiency Game: The "magic sauce" for profitability.

30:58 – "Fake it 'til you make it": Cold-calling the three biggest builders.

32:02 – Speaking to the Future: How to sell a vision you haven't built yet.

33:13 - This Episode is Sponsored by Free Agency, visit: freeagency.ai

36:54 – Investing in Science: Diving into ACCA Manual J, S, and D.

40:38 – How Efficiency Becomes Your Biggest Competitive Edge in the Trades

41:40 – Beyond the "Cold Air Box": The physics of manipulating air and water.

42:45 – Creating Ecosystems: Why proper HVAC design is a health and financial priority.

45:00 – The Swamp Factor: Managing moisture and comfort in high-humidity climates.

48:29 – How Indoor Air Quality can help your health

55:48 – Where to find Cody Brasseal and Acadiana Comfort.

57:25 – Efficiency is Sexy: The secret sauce to a profitable trade business.

57:42 – Start, Stop, Keep: The simple framework for business planning.

1:00:45 – Episode Ends

Connect with Cody Brasseal & Acadiana Comfort:

• 🌐 Website: AcadianaComfort.com
• 📧 Email: cjbrasseal@AcadianaComfort.com
• 📱 Facebook: Cody J. Brasseal
• 📸 Instagram: @AcadianaComfort

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In this episode of Let’s Vent Podcast, we sit down with Laura Kelly, Co-Founder of Grow with Clover. Her company is a powerhouse in the home services industry, providing specialized coaching and media services designed to help contractors scaling their Business.

Laura drops a massive truth bomb: The greatest gift you can give your business is radical self-honesty. We dive deep into the "Morning Reset," the psychology of the 6 Human Needs, and why your energy as a leader is 63% of the battle when it's time to close a deal or motivate a technician.

Stop following the old story. It’s time to coach yourself to a bigger business.

Timestamps:

00:39 — Meet Laura Kelly: Co-Founder of Grow with Clover
02:00 — The Big Shift: Moving from Technician to CEO
04:10 — Radical Honesty: Why the Truth Will Set You Free
06:35 — What Story Are You Telling Yourself?
11:32 — The Psychology of Success: Understanding the 6 Human Needs
14:05 — This Episode is Sponsored By Free Agency
17:51 — Leadership Secrets: What You Coach vs. What You Do
18:52 — Sales Mastery: How to Coach a High-Performing Technician
21:35 — Why Your Vibe and Energy is Contagious
23:47 — Lessons from the Greats: Tony Robbins & Evan’s Favorite Quotes
25:49 — "Not Everyone Has It, But Everyone Can Have It"
28:58 — Episode Ends

🔗 Connect with Laura Kelly & Grow with Clover

Instagram: @the.laura.kelly

Website: www.growwithclover.com

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Are you tired of "SEO Strategies" that bring traffic but zero bookings? In this episode, Kyle Sattler and Paul Olsen from Soo Good join us to vent the Secret on what it actually takes to scale a Home Services Business 10x in a single year.

We aren't just talking about keywords. We’re diving into the psychology of the algorithm, the "Speed to Lead" reality, and why your business might be failing despite a #1 ranking.

In this episode, you’ll learn:

🚀 How to handle a 10x growth without breaking your operations.

🗺️ The truth about MapPack and multi-service Google Business profiles.

🚩 Red Flags: How to spot a marketing agency that’s just "playing" you.

⚖️ The "Humble Advantage" of sitting down with your techs.

Connect with our guests:

🔗 Visit Soo Good: https://sogoodteam.com/

Timestamps:
00:00 - Intro: Kyle Sattler & Paul Olsen
01:56 - Scaling Secrets: How a Plumbing Biz Jumped 10x in 1 Year
03:41 - The Genesis of the "Soo Good" Method
08:43 - The Truth About Google & The Algorithm for Home Services
10:23 - From the Trenches: Kyle’s Marketing Journey
12:00 - A Critical Message Every Contractor Needs to Hear
17:46 - ProfitFill: Syncing Google Ads with Your Job Board Capacity
20:35 - Why Most Marketing Strategies Fail Contractors
25:35 - Team Training Masterclass (Shoutout to Kevin van Ormen)
26:59 - The "Perfect Call" Framework: Don't Waste Your Leads
28:33 - The #1 Training Pillar at Soo Good
35:40 - The Tommy Melo Strategy: Speed of Execution
37:33 - Dominating the Google MapPack for Local SEO
42:22 - Is Your Business Ready for This Level of Growth?
44:52 - This Episode is Sponsored by Free Agency
46:35 - Multi-Service Profiles: Does it Help or Hurt your SEO?
50:47 - Playing the Google Game: Strategy vs. Tactics
52:25 - The Review Engine: How to Automate Social Proof
01:10:11 - Marketing Red Flags: 3 Ways Agencies Drain Your Budget
01:12:36 - Where to Find the Soo Good Team
01:18:30 - The "Humble

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The HVAC landscape is undergoing its most significant shift. With new environmental regulations taking effect across the United States, homeowners and contractors alike are navigating the move to next-generation refrigerants.

In this episode, we sit down with Nick Harbeck, a seasoned expert from the Regulatory and Sustainability Team at Johnson Controls. With over a decade of experience at the forefront of HVAC innovation and compliance, Nick breaks down exactly what these changes mean for your home, your safety, and the future of the industry. Whether you are a technician looking for the perfect sales pitch or a homeowner concerned about rising costs, this deep dive into the 2025 mandates offers the clarity you need.

Timestamps

00:32 - Introduction: Meet Nick Harbeck

01:15 - Welcome to the 2025 AHR Expo

01:46 - A Decade of Professional Journey

03:00 - The 2026 Refrigerant Transition Explained

03:30 - Homeowner Concerns: Should You Worry?

08:33 - Safety Check: Are New Refrigerants Dangerous?

09:21 - This Episode is Sponsored by Free Agency

11:05 - Simplifying the Science for Technicians: How can HVAC pros explain complex regulatory changes to a homeowner without the jargon?

12:08 - The "Perfect Sales Pitch" for Technicians in the HVAC Industry

13:50 - Selling Sustainability: How Deep Should You Go? The right balance between pitching environmental savings and practical performance.

15:45 - The "Missing Question" in HVAC

17:24 - Electricity & Grid Anxiety

19:51 - Episode Ends

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Most Businesses fail because they ignore the basics. Derek Cormier, Founder of Climate Experts explains why treating every Lead like pure Gold and working every day on Internal Training is the only way to dominate the Home Services Industry. Whether you're in HVAC - Plumbing - Electrical or any Home Services Business, this is your blueprint for massive scale.

0:25 - Meet the $10M CEO: Derek Cormier
1:20 - From Zero to 8 Figures: The Professional Journey
6:00 - Leads are Gold: How to Stop Wasting Opportunities
7:15 - The "90% Booking Rate" Secret Strategy
9:08 - High-Level Conversion: Turning Leads into Booked Jobs
13:20 - The $10M Failure: What Derek Learned the Hard Way
18:30 - How Guarantee Companies Scale Your Home Services Business
21:30 - The Controversial Metric: Why Your Manager’s Credit Score Matters
21:47 - Inside the Climate Experts Hiring Machine
23:46 - The Great Debate: Green Talent vs. Experienced Techs
27:40 - Why Geographic Expertise is a Technician’s Secret Weapon
28:58 - The 2-Week Bootcamp: Training for 8-Figure Standards
29:30 - Culture First: Why You Must Hire for Fit, Not Just Skill
35:19 - CEO Leadership: Driving the Vision from the Front
39:15 - Scaling Smarter with Free Agency (Sponsor)
41:20 - The HVAC Community: Are Owners Actually Helping Each Other?
46:01 - Breaking the $10M Ceiling: The Climate Experts Story
50:55 - The Radical Honesty Framework for Building Customer Trust
51:40 - Do You Need a Fractional CMO for Home Services?
53:25 - The Free Agency Game Plan: Visit freeagency.ai
54:40 - The CEO’s Guide to Dominating Social Media
1:00:20 - How to Mix Education and Entertainment
1:01:48 - The Leadership Balance: Vision vs. Team Input
1:04:50 - The 3-Legged Stool: Running 3 Trades in One Business
1:17:55 - The Vulnerability Trap: Why Being "Always Strong" is a Weakness
1:22:04 - The Morning Routine That Sets a Mindset for Success

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If you’ve been hearing about peptides for longevity and wondering what’s real vs hype, this episode breaks it down in plain language, specifically for contractors, technicians, and trades business owners who put their bodies through the wringer.

You’ll hear why “health” can be defined as your ability to heal, how peptide signaling works (without the jargon), and why peptides aren’t a shortcut. You still need the basis: sleep, nutrition, movement, and the right lab work.

We also talk about leadership: how improving your health can ripple through your team, reduce sick days, and support stronger performance on the job and at home.

Time Stamps

00:00 — What is health? “Your ability to heal” and longevity
00:31 — Welcome + why peptides & health matter for the trades
02:35 — Matt’s health wake-up call and the “legacy” motivation
05:14 — Doctor Adam’s background: chiropractic → regenerative medicine
08:45 — Peptides explained: amino acids, signaling, and “lock and key”
10:31 — Where to start: resources + educating yourself safely
13:16 — Longevity vs “anti-aging” + the compounding effect of habits
15:22 — GLP-1s are peptides too: lifestyle change, not a quick fix
19:26 — Injury setback, mindset pivot, and sustainable goals
22:20 — Prevention vs reactive “sick care” + productivity for owners
26:12 — Peptides discussed: libido, sleep, and performance examples
35:08 — BPC-157 and recovery: chronic injuries, tissue repair, gut health
42:34 — Sourcing matters: quality, capsules vs injections, US sourcing claim
46:24 — Sponsor/read: Free Agency marketing segment
47:30 — Employer angle: healthier teams, fewer sick days, compounding impact
51:22 — How to start with Next Level + virtual options
52:41 — “Test, don’t guess”: baseline labs and practical markers
59:23 — Food basics, sunlight, movement; avoiding overcomplication
01:07:05 — Leaders: how to talk to your team about health (lead by example)
01:11:42 — Final takeaway: pick “one thing” and build momentum

Connect with our Guests:


Dr. Adam Boender
Instagram: @dradamboender
peptideresearcher.com
precisionpracticemastery.com
YouTube: @thepeptidepulse

Matt Benton
LinkedIn: Matt Benton
trenchlessmarketing.com

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How do you scale a home service business to a 9-figure valuation in record time? In this episode of Let’s Vent Podcast, we sit down with Tim O’Reilly, the CEO of Guild Garage Group, to share his professional journey from a CPA at UCF to the CEO of a massive private equity-backed powerhouse.

Tim reveals the "Language of Business" that allowed him to transition from auditing to leading, and the specific leadership framework he used to achieve in 11 months what takes most companies 5 years. If you want to understand the intersection of high-level finance and boots-on-the-ground service, this is the episode you were waiting for.

Inside the Episode you will learn:

• The CPA Edge: Why accounting is the ultimate foundation for any CEO.

• The $1.1B Lesson: What Tim learned working with Arnie Bellini and the ConnectWise exit.

• The 5 Pillars of Relationship Leadership: Trust, Listening, Respect, Influence, and Caring.

• The "Triple Eight" Rule: How Tim manages a 9-figure empire while protecting family time and personal growth.

• How to create The blueprint for scaling home services through private equity and strategic partnerships.

Connect with Tim & Guild Garage Group:

LinkedIn: https://www.linkedin.com/in/toreilly/

Timestamps:

1:30 - How an accountant from Orlando became the CEO of one of the fastest-growing garage door companies in the world?

7:54 - The importance of relationships and How can they build you up

9:11 - Even successful businesses have many things that can be transformed.

13:54 - The value of culture.

15:27 - Easy decisions are a distractions

18:36 - How to create a winning playbook and be a value-based CFO versus a cost-cutting CFO.

21:38 - The start of Guild Garage Group

24:14 - Start with relationships first, take extra time.

25:05 - How to apply the experience into an Action Plan

28:35 - The 5 Pillars of Leadership Relations

30:30 - Brianna Skington, the best example of a relationship built from Trust, Creativity and amazing solutions in Marketing.

33:38 - prioritize personal check-in first in one-on-one meetings is called the "oxygen goal" 35:34 - The best influencers are those who are very easily influenced and allow themselves to take in different perspectives.

38:30 - "People don't care how much you know until they know how much you care,"

42:39 - The Guild Garage Group has a leadership development course that teaches the five characteristics: trust, listening, respect, influence, and care.

46:58 - The importance of protecting your time

52:56 - The ONE Thing by Gary Keller– discusses that saying "yes" to something is saying "no" to everything else, putting time into perspective.

55:19 - The makers versus managers concept

1:12:10 - How to build a Strong Culture focusing on the positive

1:21:30 - Get the right systems in front of your Team

1:29:05 - The Ability to build constructive criticism

1:36:20 - What is your Goal?

1:47:25 - The Voice inside your Head talks to you than any other Voice

1:54:50 - Episode Ends

👉 Follow us on Instagram: @letsventpod

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In this episode, we are joined by a familiar face and longtime friend, Zac Garside. His professional journey started at Power Selling Pros, where he helped home services businesses to improve their CSRs performance and the call center experience.

Since we last spoke, Zac had his email marketing business get acquired by Prolific Brand Design, a powerful brand design company in the trades that has retained Zac as their CEO! He has still maintained his expertise in Email Marketing adding it to the unique suite of services that Prolific offers, Why? Because no matter what new shiny platform or new tactic emerges, email marketing simply refuses to die. For eight and nine-figure businesses, the secret to sustained profit is almost always hidden within their existing email list.

If you feel like you’re sitting on a goldmine of customer data but don't know how to tap into it, this episode is for you. Zac breaks down the exact framework for turning a quiet list into a consistent source of booked calls.

Connect with Zac Garside:

Website: https://prolificbranddesign.com/

LinkedIn: https://www.linkedin.com/in/zacgarside

Instagram: @zacgarside

Free Resource: Download Zac’s E-book, How to Sell Premium Services with Email

Time Stamps:

00:10 - Profit for eight or nine-figure businesses often comes from their email list.

00:23 - Introduction of guest Zac Garside

00:41 - Zac started his own company

01:52 - How Zac Garside got into email marketing.

06:01 - The importance of internships and acquiring specific skills

10:31 - The customer lists that aren't being used and promises immediate business

11:09 - The importance of remembering "you are not your customer" and overcoming the fear of overwhelming people with emails

12:33 - Zach Garside lists several free and paid ways to grow an email list

16:44 - Email is unique in that it doesn't cost more to publish many emails

17:50 - The from line is more important than the subject line

21:30 - A simple method for activating an earned customer database

22:12 - Zach Garside uses a "wake up campaign" email three times a week.

25:07 - How to stand out and cut through inbox clutter and how to get emails to the main inbox instead of the promotions tab.

27:56 - Example of a plumbing email for Thanksgiving using uniques “from” and “Subject” lines

29:12 - "Entertainment beats education”

34:41 - The key to stand out is to be unpredictable

35:53 - Example of an HVAC company switching up emails by using the different personalities of two founders

44:03 - The importance of knowing your customer

46:30 - Zach Garside offers a freebie on his website: https://zacgarside.berserkermail.com/[free_book]_how_to_sell_premium_services_with_email 47:04 - Contractors are "literally sitting on a gold mine" with their email lists

48:19 - Post-show insight: sometimes the win in email marketing is just sending the email instead of being bogged down trying to craft the perfect one.

50:10 - Show ends.