Elevate and Dominate

21 Ways to Win On and Off the Field

By: Deion Sanders, Don Yaeger, John C. Maxwell - foreword

Narrated by: Deion Sanders

Length: 9 hrs and 5 mins

Publisher's summary

Instant New York Times Bestseller

Deion “Coach Prime” Sanders is one of the greatest motivators and inspirational leaders of all time—on the field, in business, with family, and in his community. Now, he delivers the ultimate playbook of inspiring personal stories, winning strategies, and the motivation required to help us “elevate and dominate” in all aspects of our lives.

A natural-born leader, Deion Sanders demands and expects the best from himself and from those around him, never settling for anything less. Whether it’s dealing with intense pressure, using the competition to his advantage, or navigating personal challenges—both physical and emotional—Sanders has conquered it all by applying the hard-earned principles he’s learned throughout his life and career.

The twenty-one inspirational ways to win here are based on the motivational stories and experiences of Sanders’s incredible life, including being raised by a single mother who sacrificed and worked nonstop to support her family, being enshrined in the Pro Football Hall of Fame, earning his place as a head coach with a Division I football team, and being a dedicated father of five accomplished children.

His inspirational messages reach far beyond the world of sports because they are based on deep faith, respect for himself and others, and an unflagging commitment to that which he believes in. They are designed to help anyone who is looking to improve the quality of their life, whether it be in business and leadership, relationships and partnership, or parenting and family. Through his unique and powerful lens, Coach Prime provides the direction, motivation, and action required for anyone to dominate and win at life.

©2024 Deion Sanders (P)2024 Simon & Schuster Audio

EXCELLENT !! A a must read/listen! This enlightening book has navigated me through issues and challenges that had me stagnant!

This is by far the best audiobook reading I’ve ever heard! What an experience, you can feel Coach Primes passion in every word. It felt like a conversation. Prior to listening to the audiobook I was stuck and stagnant in life. This book has coached me forward, I am now back in the game .

Love it. Love it. Thank you Coach Prime!

I absolutely loved this book from Coach Prime! I found myself nodding my head with different points that he made throughout. There was an “amen” here and an “amen” there as there were many things that I could relate to. Such a great navigational tool to use and apply to daily life. Hearing his voice narrate makes you feel like he’s right there having a conversation with you! I hated that it had to end…. I love the book and highly recommend!

Very motivating!

Great book! Great advice! Looking forward to putting into action and seeing the results of this mindset put into play at Colorado! I believe!!

AWESOME!

loved it all, raw, honest, and straight facts! I enjoyed the book from start to finish and will continue to go back to it for reminders and motivation to keep pressing forward! Thanks Coach Prime

Everything

Being a Ft.Myers native and growing up in the Dunbar area I witnessed first hand all the things that Prime spoke about in this book. He is an incredible inspiration to me and an infinite number of men who wanted to follow in his footsteps. I was truly blessed by the way he kept everything 100 and gave you TRUTH. Just seeing how the Lord is using him to build into the lives of people is absolutely incredible. If you are ready to be challenged in your everyday life journey and given tips on how to maximize the gifts you’ve been given, then this book is for you. Primes testimonial on how he came to know Christ for himself moved me as I know it will do the same for you. It’s a book for the ages! Can’t wait for volume two which will cover how he became the first black head coach to win a national title in a power five conference. Thank you “homeboy” for choosing to make the world better than the way you found it.

Back to the fundementals

So refreshing to hear from Coach Prime, his grasp of life fundamentals and common sense was very refreshing and needed. Great book and highly recommend.

Sharing his experiences

It was intriguing and uplifting and allowed me to see more about him, I enjoyed it, immensely! Thank you!

Powerful

This was the first audio book that had me hooked for two days straight. I loved it from start to finish. Thank you for taking the time to record it, Coach Prime.

Inspiring from a unique perspective

I was skeptical that this book would offer lessons and insights that would be groundbreaking or original. I was not 100% wrong that the 21 lessons are not going to shock you. I was wrong to think that listening to Coach Prime discuss the topics would not be one of the best performances from a reader/author. His smooth voice and calming swagger make this audiobook a very easy listen. He tells personal stories and offers perspectives about each of the 21 lessons that somehow feel relatable even when read by one of the greatest athletes of all time. A must read for all ages!

An inspiring must listen to daily feel good vibe!

Coach prime lifts you up through telling inspirational heartfelt, encouraging stories. The man is a legend. I’m about to relisten the book was that captivating and inspiring!