In this podcast episode with Dr. Lili Milani, Head of the Estonian Biobank and Professor of Pharmacogenomics at the University of Tartu, we discuss how Estonia’s national biobank has become a trusted platform where science, ethics, and personal agency meet.

The Estonian Biobank began as a research initiative focused on the genetics of disease, but over time, its purpose has deepened and broadened.

“The original goal was to understand how genes relate to diseases so we could improve care,” Milani explains. As more participants joined and the scope of available data expanded, the Biobank grew into a national tool for real, tangible benefits to people’s personal lives.

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Two decades ago, Estonia made democratic history. In 2005, it became the first country to hold legally binding national elections using internet voting.

At the time, it was a bold and technically complex initiative. But twenty years later, i-voting has not only endured – it has grown to become the preferred method for a majority of Estonian voters.

What can we learn from this story of digital continuity? In this podcast episode, Liia Hänni, digital democracy expert and former Estonian Minister, and Arne Koitmäe, Head of Estonia's State Electoral Office, take us through a journey in retrospect – without forgetting to look ahead.

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When cybersecurity becomes a national and societal priority, the challenge for governments is to ensure relevant messages resonate broadly, are easily understood, and are culturally meaningful.

This means going beyond technical language or one-size-fits-all solutions, and instead working with local trends, social dynamics, and communication habits that shape how citizens engage with digital risks.

In this podcast episode, Rica Williams, Senior Expert at the e-Governance Academy, and Moldovan journalist Svetlana Gore share how Moldova is turning digital safety into a whole-of-society conversation.

Capitalising on all resources available, Moldova embraced creative and community-based strategies to embed cybersecurity into public life – with approaches ranging from digital street interviews to campaigns on public transport.

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