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Crash Course

The American Automobile Industry's Road from Glory to Disaster

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Crash Course

De: Paul Ingrassia
Narrado por: Patrick Lawlor
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This is the epic saga of the American automobile industry's rise and demise, a compelling story of hubris, denial, missed opportunities, and self-inflicted wounds that culminates with the president of the United States ushering two of Detroit's Big Three car companies - once proud symbols of prosperity - through bankruptcy. The cost to American taxpayers topped $100 billion - enough to buy every car and truck sold in America in the first half of 2009.

With unprecedented access, Pulitzer Prize-winner Paul Ingrassia takes us from factory floors to small-town dealerships to Detroit's boardrooms to the inner sanctums of the White House. He reveals why President Barack Obama personally decided to save Chrysler when many of his advisors opposed the idea. Ingrassia provides the dramatic story behind Obama's dismissal of General Motors CEO Rick Wagoner and the angry reaction from GM's board - the same people who had watched idly while the company plunged into penury.

In Crash Course, Ingrassia answers the big questions: Was Detroit's self-destruction inevitable? What were the key turning points? Why did Japanese automakers manage American workers better than the American companies themselves? Ingrassia also describes dysfunctional corporate cultures (even as GM's market share plunged, the company continued business as usual) and Detroit's perverse system of "inverse layoffs" (which allowed union members to invoke seniority to avoid work). Along the way, we meet Detroit's frustrated reformers and witness the wrenching decisions that Ford executives had to make to avoid GM's fate.

Informed by Ingrassia's 25 years of experience covering the auto industry for the Wall Street Journal, and showing an appreciation for Detroit's profound influence on our country's society and culture, Crash Course is a uniquely American and deeply instructive story, one not to be missed.

©2010 Paul J. Ingrassia (P)2010 Tantor
Automotriz Economía Ingeniería Transporte Banca Impuestos Automotive History

Reseñas de la Crítica

"How did America's biggest business sink? It's complicated – three Titanics, dozens of icebergs, and 60 million deck chairs per year being rearranged. Only Paul Ingrassia can explain." (P. J. O'Rourke, author of Driving Like Crazy)
Comprehensive History • Balanced Perspective • Very Able Narrator • Engaging Style • Thorough Research

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Best book about the auto industry that I’ve read. Very thorough and interesting history on the topic.

Fascinating

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Written in a journalistic style as one might expect coming out a year after the fact. Still, it has an engaging style, even if the author gets a few facts wrong and didn’t research some things as well as he might have(mostly earlier history). Question of focus, no doubt, as he focuses mostly on later years.

Good listen

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too many dates and numbers but tells the strength of the UAW and how they can change a companies bottom line. did not finish listening to it.

A lot of dates and numbers about automobile...

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I found the timespan and depth of this book to be spot-on and I highly recommend it to other readers. Thanks.

Thorough, worthwhile story

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Very good example of how, when something fails, many people and many sides are to blame. Both the executives and the workers (UAW) are responsible for the industry's shortcomings.

Insightful look at the auto industry's failures

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