CEO & Founder Magic  By  cover art

CEO & Founder Magic

By: Sheila Kloefkorn
  • Summary

  • Host of the CEO & Founder Magic podcast, Sheila Kloefkorn, is CEO/President of KEO Marketing, a full service B2B marketing agency. She is a trusted fractional CMO supported by an agency that specializes in marketing strategy, messaging, digital infrastructure, execution, and analytics. Sheila and KEO Marketing substantially grow Fortune 1000 companies and mid-market businesses. She was named one of the “Top 10 Business Leaders of the Year” and “Top 25 Dynamic Women in Business” by the Phoenix Business Journal, one of 15 Arizonans to Watch by the Arizona Republic, and a Top 100 Marketing and Advertising Leader by Marsum. Sheila is past President of the Phoenix Chapters of the Business Marketing Association and the American Marketing Association. She is a frequent national and local speaker on a wide range of marketing, diversity, and business topics.
    Copyright 2024 Sheila Kloefkorn
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Episodes
  • 29 - How Outsourcing Engineering Talent Can Help Your Company Scale with Outforce's Sean Languedoc
    Apr 4 2024

    Your host, Sheila Kloefkorn, talks with the Founder and CEO of Outforce, Sean Languedoc. Sean is no stranger to the tech scene, with his current venture being his fifth tech company. His story is fascinating, beginning with a mission to solve immigration challenges for technical workers in the United States. By leveraging Canada's favorable immigration policies for tech professionals, Sean initially aimed to bridge the gap for these workers. However, the unexpected arrival of COVID-19 brought a significant shift in the market, leading him to pivot towards creating a recruiting agency for international tech talent.

    One of the critical issues Sean discussed was the difficulty in finding the right engineering capacity. Companies often require outsourcing due to various reasons, such as specific client projects, trade shows, or the influx of venture capital funding. The challenge, however, lies in selecting the right outsourcing agency from a sea of options. The risks of making the wrong choice are high, and Sean's personal experiences with these challenges were the catalyst for his current company, which serves as a broker between companies and outsourcing agencies. His firm aims to streamline the process and mitigate the risks associated with outsourcing.

    To learn more about Sean's work, click HERE and HERE.

    Think you'd be a great guest on the show? Apply HERE.

    Want to learn more about Sheila's work at KEO Marketing? Check out her website at https://keomarketing.com/.

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    14 mins
  • 28 - Meditation for Leadership & Scaling Companies with MSys Technologies' Sanjay Sehgal
    Feb 1 2024

    Your host, Sheila Kloefkorn, talks with the Founder and CEO of MSys Technologies, Sanjay Sehgal. Sanjay's nickname, "The Monk Who Still Drives His Ferrari and Likes to Own More," humorously captures his philosophy of balancing personal growth with the enjoyment of life's luxuries. This duality reflects the modern entrepreneur's challenge: to strive for success while staying grounded.

    Founded in 2008, MSys Technologies was born from a desire to fill a gap in the product engineering space. Sanjay and his team embarked on a mission to assist companies, both large and small, in bringing their product visions to life. They took on the "heavy lifting" of product development, akin to a housing contractor but for cutting-edge technology. From data storage to fintech, blockchain, and now artificial intelligence, MSys Technologies has been pivotal in the success of numerous clients, with eight becoming unicorns and at least three going public under their guidance.

    Launching a company during the 2008 financial crisis was no small feat. Sanjay's experience taught him that downturns could be ripe for innovation. He shared that each of his entrepreneurial ventures coincided with economic downturns, yet he remained unfazed. His practice of meditation allowed him to stay focused and detached from external pressures, a lesson invaluable for any business leader facing challenging times.

    To learn more about Sanjay's work, click HERE and HERE.

    Think you'd be a great guest on the show? Apply HERE.

    Want to learn more about Sheila's work at KEO Marketing? Check out her website at https://keomarketing.com/.

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    15 mins
  • 27 - Taking Over from the Founders: Lessons Learned with Konverge Digital Solutions' Sonia Couto
    Jan 25 2024

    Your host, Sheila Kloefkorn, talks with the CEO and Managing Director of Konverge Digital Solutions, Sonia Couto. Seventeen years ago, Sonia Couto joined Konverge to manage their accounting and operations. Little did she know that her path would lead her to become the CEO and founder of two innovative products within the Konverge group, including the notable Field Eagle. Her story is not just about career progression but about seizing opportunities and having the foresight to bridge gaps within the company.

    Sonia's natural inclination towards leadership was evident from the start. She always had a side business, showcasing her entrepreneurial mindset. When the original founders of Konverge exited after a buyout, Sonia was approached by the new investors to steer the company forward. This pivotal moment allowed her to transition from finance to leadership, a move that would redefine her career and the future of Konverge.

    To learn more about Sonia's work, click HERE and HERE.

    Think you'd be a great guest on the show? Apply HERE.

    Want to learn more about Sheila's work at KEO Marketing? Check out her website at https://keomarketing.com/.

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    12 mins

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