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Publisher's Summary

Kevin P. Coyne, a professor at Emory University's Goizueta Business School, Shawn T. Coyne, a consultant specializing in innovation, marketing, and organizational leadership, and Edward J. Coyne Sr., a former top-10 executive of a Fortune 500 company, write about how to eliminate ten-percent, twenty-percent, or even thirty-percent of overhead.

This article was first published in the May 2010 issue of Harvard Business Review.

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©2010 by the President and Fellows of Harvard College, All Rights Reserved (P)2010 Audible Inc.

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