The Six Secrets of Raising Capital: An Insider's Guide for Entrepreneurs
- Narrated by:
- Length: 3 hrs and 40 mins
- Unabridged Audiobook
- Release Date:02-26-15
- Publisher: Audible Studios
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Publisher's Summary
Based on Bill Fisher's three-day seminars that regularly sell out all over the world, this audiobook offers the kind of capital-raising street smarts no entrepreneur can do without. As a banker in Silicon Valley in the '80s and a businessman who founded a number of successful companies beginning in the '90s, Fisher has seen firsthand the kind of rookie mistakes aspiring entrepreneurs make that end up stopping them before they have a chance to get started.
Fisher looks at six traditional steps in the capital-raising process and digs beneath the surface to expose subtle but critical aspects of each - knowledge that, until now, could come only with experience. For example, entrepreneurs believe that great business ideas get funded. Not true - just look at the failure rates of venture-backed companies. Great business stories get funded, and all great business stories have a similar construction and shape. And of course the entrepreneur needs an investor, but each investor comes with his or her own personality issues. You need the right match for long-term success, not just whoever is waving the biggest check - a temptation that is easy for cash-strapped entrepreneurs to succumb to. Having this book is like going into your investor meetings with a trusted advisor who knows all the ins and outs of raising capital.
Download the accompanying reference guide.
©2014 Bill Fisher (P)2014 Audible Inc.
What Members Say
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"Very beginner"
No investor psychology, no particularly interesting insight. Mostly about process. Good for noob, but skip it if you've ever raised before.
1 of 1 people found this review helpful -
"Not really..."
The book, had some intresting points, but also had some scary/ angry negative bs, about how you can fail. Even it had some good advices, I do not recomend that, especialy for young and ambitious people.
0 of 0 people found this review helpful
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