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Publisher's Summary

Whether he was introducing the latest iPad or delivering a keynote presentation, Steve Jobs electrified audiences with his incomparable style and showmanship. He didn’t just convey information in his presentations; he told a story, painted a picture, and shared a vision. He gave his audience a transformative experience that was unique, inspiring, and unforgettable.

Now you can do it too, by learning the specific techniques that made Jobs the most captivating communicator on the world stage. Using Jobs’s legendary presentations as a blueprint, communication-skills coach Carmine Gallo has mapped out a ready-to-use framework of presentation secrets to help you plan, deliver, and refine the best presentation of your life. You’ll learn how to:

  • Create an inspiring brand story
  • Answer the one question that matters most
  • Paint a specific, memorable, and consistent vision
  • Make numbers meaningful
  • Deliver unforgettable moments
  • Build visually engaging slides
  • Master stage presence
  • Make it look effortless
  • Rehearse effectively
  • Have fun

Every chapter provides tools and strategies for you to implement in your next presentation. Using actual presentations from Steve Jobs, Gallo helps you identify and adopt Jobs’s techniques to keep your audience on the edge of their seats, giving customers, clients, and coworkers alike an exciting experience.

With The Presentation Secrets of Steve Jobs, you can take charge of any room, deliver your message concisely and clearly, convey the value of your products and services, and sell your ideas more persuasively than you ever imagined possible. Best of all, you’ll blow away the competition, turning prospects into clients and clients into evangelists for your brand.

Steve Jobs was a hard act to follow, but once you start using his techniques in your own presentations, you’ll be hard to forget.

©2012 Carmine Gallo (P)2012 Brilliance Audio, Inc.

What members say

Average Customer Ratings

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  • Overall
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  • Story

A must listen to book for any speaker

Everyone of us are communicators, no matter if we talk to our family and friends or if we speak professionally. This short book gives priceless nuggets of insights to one of the best presenters of all time. The book, however, goes a step farther and reveals that Steve Jobs' methods are simply, not-so-simple standard practices for the ultra above standard speaker. Listen hard. Study hard. Practice hard. And simply present your message as the best of the best presenters.

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Find your path

Incredibly insightful for those on the journey of finding your path on stage. We all have our presentation styles but challenging ourselves to not read to an audience in a book report style rhythm should be a goal. I say jump into the deep end, aka away from the podium, is where the greatest growth will happen. It challenges your mind to speak to what it knows and how it knows it driving an authentic delivery. Practice is key as the book says but this has helped me greatly in my journey.

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  • HCA
  • Longueuil, QC, Canada
  • 04-08-16

Great book but...

This book gives very interesting insights on how to improve ones communication skill. Although, while keeping the focus on Jobs I think the reader would benefit from more examples from other CEOs and leaders that adopted apples cofounder strategies. The narration, performed by the author, is very well done.

Overall, I would recommend this book.

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useful knowledge

Lots of knowledge will never be used but thanks for some useful knowledge that will surely benefit me on a regular basis.

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Review

a b c d e f g h i j k l m n o p

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simple, practical, entertaining

If you you have read many books on public speaking, most of what you see here will be review. This book nicely summarizes all the best practices of great presentations with vivid illustrations that include Steve Jobs stories.

The narration is excellent, with engaging vocal inflection that entertains and holds your interest.

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Some invalid information

Apple would have been bankrupt if it had not been for the Radio Shack TRS-80. Radio Shack had the marketing muscle to create the home/personal computer industry. All the companies that existed then were mom and pop companies working on a shoestring. The author referenced several times that Jobs and Apple created the industry. They did not. They rode it and did well. I use Apple myself however I hate to see the representation that Apple was responsible for the industry.

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Presentation Secrets in Education

I wish this book had been around when I first started teaching. This and Carmine Gallo's, "Talk Like TED" should be required reading in teacher preparation programs. The concepts presented include learning theories that will transform the presentations of any reader.

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Useful, but repetitive

What did you like best about The Presentation Secrets of Steve Jobs? What did you like least?

The simplicity and clarity in which the keys to presenting well were conveyed. The author also used numerous, memorable examples to emphasise key points. However, a number of examples and concepts were often repeated frequently that I kept questioning whether I'd rewound the book by accident.

How would you have changed the story to make it more enjoyable?

I'd have brought in more examples of how Jobs' practices have been adopted effectively by other presenters. Gallo did this occasionally, but the frequent referral to the 2007 iPhone launch became the lingering memory. Even trying to recall the example of Obama's campaign or what Tim Cook does as a result aren't memorable because it's hard to think back to examples used beyond the iPhone launch.

What does Carmine Gallo bring to the story that you wouldn’t experience if you just read the book?

His enthusiasm for the subject and the concepts is obvious in the way he narrates the book. Even recalling his recollection of Jobs on stage for the iPhone launch elicits the voice of Jobs' speech.

Was The Presentation Secrets of Steve Jobs worth the listening time?

Yes. The materials could have been delivered in perhaps 30% less time, but would I have still considered this book worth purchasing? I don't know....

Any additional comments?

Any subsequent edition should rely less on repeating a key example, and more an how that example has been adopted by others, or elsewhere.

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Amazing stuff

I liked the quotes of Jobs and how well the use of his techniques were explained.