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Publisher's Summary

Selected by HubSpot as one of the top 20 sales books of all time

No matter how much repeat business you get from loyal customers, the lifeblood of your business is a constant flow of new accounts. Whether you're a sales rep, sales manager, or a professional services executive, if you are expected to bring in new business, you need a proven formula for prospecting, developing, and closing deals. New Sales. Simplified. is the answer. You'll learn how to:

  • Identify a strategic, finite, workable list of genuine prospects
  • Draft a compelling, customer-focused "sales story"
  • Perfect the proactive telephone call to get face-to-face with more prospects
  • Use email, voicemail, and social media to your advantage
  • Overcome - even prevent - every buyer's anti-salesperson reflex
  • Build rapport, because people buy from people they like and trust
  • Prepare for and structure a winning sales call
  • Stop presenting and start dialoguing with buyers
  • Make time in your calendar for business development activities
  • And much more

Packed with examples and anecdotes, New Sales. Simplified. balances a blunt (and often funny) look at what most salespeople and executives do wrong with an easy-to-follow plan for ramping up new business starting today.

©2012 Mike Weinberg (P)2017 Gildan Media LLC

Critic Reviews

"Mike Weinberg takes the mystery out of prospecting for new business. New Sales. Simplified. provides a powerful, practical, and proven framework to help sales­people successfully convert today's crazy-busy prospects into new customers." (Jill Konrath, author of SNAP Selling and Selling to Big Companies)

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What members say

Average Customer Ratings

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  • Ryan
  • United States
  • 07-09-17

Now read by the author!

What did you love best about New Sales. Simplified.?

Tremendous book on prospecting/new business development.

What other book might you compare New Sales. Simplified. to and why?

Fanatical Prospecting

What about Mike Weinberg’s performance did you like?

He really comes across as knowing his stuff!

Any additional comments?

As a owner of the hard copy, kindle version, and first edition audible version, I just wished the updated version narrated by the author would have been offered at discount, but it didn't stop me from purchasing it (again)!

2 of 2 people found this review helpful

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    5 out of 5 stars
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Great book and all you need to know about selling

Loved the book and listening to Mike Wineberg was thoroughly enjoyable. I will definitely be following the strategy and advice given here.

Recommend this to any sales person wants to excel and be successful there by enhancing their careers and making selling very enjoyable

1 of 1 people found this review helpful

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  • Rob
  • NYC
  • 08-13-18

Best sales book i have ever read #1/27

It’s been a while that I have read a book that not only shifted my focus and opinions but also gave me real actionable lessons from it to go implement

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Will directly change my sales process

I took the book, marked each chapter with the most important ideas and adjusted my whole sales process according it. It really helped me to understand what SELLING IS ABOUT. This is a must read for all sales reps and managers out there.

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Even more valuable than I had expected.

Truly a critical book for business development. Every decision maker and customer facing employee should have some exposure to this material, and EVERYONE needs to be on board with the sales story.

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Eye Opening

I never considered myself a good sales person, and according to this book I’m a non confrontational that prefers leads. This book

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Actionable Playbook

More than just a conceptual text. This is a playbook to put into action immediately.

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Best sales book. Ever.

Don’t waste anymore time trying to validate this purchase and just dive in - you won’t be sorry.

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Great tips to get you going

There are some good tips and strategies to apply to your sales position. Chapter 8 and 9, about the power statement was worth the book.

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Best New Business Book!!

Mike is an amazing story teller with REAL world knowledge on how to get New Business. Cannot say how excellent this was written and Narriated! You gotta get this book if you want to know how to get New Business!!! So real and accurate with what and how being taught!!! Can't wait to use and get more of his materials!!! Thanks Mike!!!

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  • Kindle Customer
  • 07-25-18

Similar to Sandler

Similar the the Sandler selling system, some good tips, did sound like a sales commercial for an airline in one of the chapters. Think it was South Western airlines or something like that which seemed a bit out of place... Good listen other than that though.

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  • Amazon Customer
  • 05-11-18

great book!

I have really enjoyed how this simple and easy to follow book is describing highly effective methods of increasing the sales and methods of approaching sales. Everyone sales, and business should get this book!

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  • Shaun Solomon
  • 03-15-18

Excellent

Well put together and thought out. The structure is good and Mike is very good and getting the importance across.

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  • Jon
  • 01-15-18

Ridiculous

Just hours of metaphoric drivel about how good his strategy is... without ever explaining what it is!!! Infuriating!!!

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  • Mark West
  • 11-17-17

SAVE YOUR MONEY DONT BUY THIS

This book is full of of old ideas that will help if your new to sales. But if you have been in sales more than 3 months or if you have ever read any other sales book then this is a waste of time. Save your money.
Not forgetting the paid for advert chapter on South West Airlines that will make you think why did I pay for this when it is just an advert.

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  • Anonymous User
  • 10-02-17

Brilliant

Absolute must if in SALES OR STARTING OUT IN SALES WORTH EVERY PENNY. AMAZING WILL BE LOOKING OUT FOR MORE BY MIKE

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  • Amazon Customer
  • 09-19-17

Great Book

This is the best book on sales. it has some hard truthsbut none the less important messages

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  • Andrew Stewart
  • 08-12-17

I cringed when Mike described the mistakes I have made

What a brilliant book on sales. I've been in sales (admittedly as a key account manager) for a long time. I'm a recent convert to the theory that you shouldn't puke on your customers (resist the temptation to deliver a boring PowerPoint) but there is a whole lot more practical advice that Mike gives, with great examples.

Thoroughly recommended for anyone who has to sell for a living. I will be buying copies for my team.

1 of 2 people found this review helpful

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  • Amazon Customer
  • 07-21-17

honest, straight talking advice that resonates!

Great book! gets straight to business offering sound advice that once put in to action will improve both the input and output of my sales team. I managed to make substantial notes and listen to this book in two days. Both enjoyable and informative, this book comes very highly recommended from a self confessed business book junkie!

1 of 2 people found this review helpful

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  • Amazon Customer
  • 08-17-17

An amazing practical analysis of the sales process

This book wonderfully narrated by Mike goes into such clear analysis of the sales process chapter by chapter with personal stories that support his thought process. This is a must listen for any sales person no matter where they are on their journey. Listen and then listen again.

0 of 1 people found this review helpful

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  • Brennan
  • 03-05-18

Terrible

Nothing new or insightful. Waste of money. The author talks too much about his point of view and direct experience without any sort of research methodology or a convincing breadth of experience. There are many repetitive broad generalisations: ‘most sales people’ blah blah blah, without explaining where such sweeping generalisations come from. I was disappointed.

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  • Richard McKenna
  • 10-24-17

I wouldn't recommend

honestly it was rather boring and the reading style was not very engaging. if it wasn't part of my goals to get through another audio book this month I think I would have left it to the dust.

some of the content was useful, no doubt, but I could take about 10.minutes away and be happy. rather disappointed.

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  • Ashton
  • 09-21-17

The game will never be the same again.

Mike has clearly shown us how to be better and do more in this epic piece of writing. It has changed by approach to new sales and business development.

After listening to this book, I felt compelled to go out and buy the hard copy so I could most effectively utilise all of the intricate detail and follow the roadmap to success.

I promise, I'll never do another "presentation" in my life!

Thank you Mike for such a insight and providing such guidance.