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Publisher's Summary

Turn the art of selling into a simple science using the proven tried-and-true techniques of the nation's top sales champion, Tom Hopkins. In this live presentation, Tom helps you master the art of selling by presenting:

  • Effective questions that persuade people to buy
  • Clients' 10 most common money-spending fears and how to relieve them
  • Substitutes for eight fear-producing words that make people feel uncomfortable
  • Five ways to make a great first impression
  • Tips on the art of closing the sale.

    Tom Hopkins is a sales legend. He has personally trained over three million students on five continents. He has shared the stage with some of the great leaders of our time,including Norman Schwarzkopf, former President George H. W. Bush and Barbara Bush, Secretary of State Colin Powell, and Lady Margaret Thatcher. Tom is the author of 12 books, including How to Master the Art of Selling and Selling for Dummies.

  • © and (P)2006 Better Life Media, Inc.

    What members say

    Average Customer Ratings

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    • 4.5 out of 5.0
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    • Overall
    • Performance
    • Story

    Only a Portion of the Book

    Is there anything you would change about this book?

    To have the ability to listen to the entire book, it seemed if it was only two chapters presented. The material presented was great

    1 of 1 people found this review helpful

    • Overall
    • Travous
    • charlotte, NC, USA
    • 05-10-08

    IT IS WORTH IT

    I love it, Tom is a great speaker, listening to him I believe I got my money worth.

    1 of 1 people found this review helpful

    • Overall
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    Great Book for Mastering Sales

    I like the length of this audiobook. It is not too long or short. Tom Hopkins delivers great value.

    • Overall

    Not Enough

    I was looking for more in-depth. I realized I should have ordered the book itself.

    • Overall
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    awesome thank you

    I love it when I can find a good book that's actually read by the author him or herself! It really makes a tremendous difference!

    • Overall
    • Performance
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    instant and useful techniques, incredible!

    The most valuable $3 I have ever spent. Tom's techniques and rules can impact your ability to sell instantly, a must listen.

    • Overall
    • Performance
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    Excellent.

    Very funny and chalk full of advice at rapid pace with no fluff added in.

    • Overall
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    Tom's Sales Techniques Could Be Life Changing

    Tom explains his selling techniques in a way that's humorous, relevant, and easy to understand. His techniques make total sense. I think if anyone in sales applies his techniques, they're sure to succeed! :-)

    • Overall
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    enjoyed listening, will practice it

    I loved it and plan on implementation to see how it goes. I enjoy a good sense of humor.

    • Overall
    • Performance
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    Excellent Content

    Even though this is old all of the content discussed will still apply today. Perfect for anyone in the business of selling: both people new, and experienced.

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    • Geoff Ketterer
    • 05-09-15

    Excellent!

    Quite simply an excellent sales book packed with practical and useful tips on how to get more sales.

    A must for your sales library.

    1 of 1 people found this review helpful

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    • Anonymous User
    • 09-05-17

    Useful information

    This is a good presentation. Well delivered by Tom. You will definitely learn something useful.