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Marketing to Win More Business
- Actively Market Your Business to Attract Customers
- Length: 2 hrs and 2 mins
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Marketing to Win More Business
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Publisher's summary
This guide, written in a practical, straightforward style, covers how to win new customers and increase sales; how to market a business, its services and products cost effectively; how to make advertising work; how to get better results from direct mailings; how to boost your organisation's profile through editorial coverage; how to win more business at exhibitions; how to develop and exploit opportunities for joint promotions and sponsorship; how to conduct e-mail campaigns; how to write newsletters and e-newsletters.
There are lots of tips and techniques, and a "bullet point" summary at the end of each chapter for easy reference.
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2 out of 5 stars
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What listeners say about Marketing to Win More Business
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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Overall5 out of 5 stars
-
Performance5 out of 5 stars
-
Story5 out of 5 stars
- frank_guil
- 05-03-15
Straight to the point
Fast and easy to listen, great back to basics to focus on the essential you have to do as a manager
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Overallout of 5 stars
- Terri
- 07-11-09
Good
Good startup book
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