It is a fact that Internet marketers use "dirty tricks" to sell their products and services - although many of them won't admit to the fact. Still, it's the truth! Some of them may not even realize they're using them. And some of them do know. The latter half are the folks who are raking in the cash daily. What is a "dirty trick"? Well, that's easy. It is a sly method used by people every day to get a desired reaction out of another person. When you think of these words, you may think rip-off, unethical, or illegal. Let's get one thing straight right away. The tactics discussed in this book are not illegal. They are not unethical, and they are not a rip-off. But they are a bit on the crafty side. Crafty or not, the point is they work. And if you're not using them, then you're losing money.