Regular price: $1.95

Membership details Membership details
  • A 30-day trial plus your first audiobook, free.
  • 1 credit/month after trial – good for any book, any price.
  • Easy exchanges – swap any book you don’t love.
  • Keep your audiobooks, even if you cancel.
  • After your trial, Audible is just $14.95/month.
OR
In Cart

Publisher's Summary

Always in or out of fashion, innovation gets rediscovered as a growth enabler every half dozen years. Too often, grand declarations about innovation are followed by mediocre execution that produces anemic results, and innovation groups are quietly disbanded. Each managerial generation embarks on the same enthusiastic quest for the next new thing. And each faces the same challenges - most stemming from the tensions between protecting existing revenue streams critical to current success and supporting new concepts that may be crucial to future success. In this article, Harvard Business School professor Rosabeth Moss Kanter reflects on four major waves of innovation enthusiasm she's observed over the past 25 years.

From the November 2006 issue of Harvard Business Review.

Want more Harvard Business Review?
Subscribe for one month or 12 months.
Get the latest issue.
Check out the complete archive.
©2006 by the President and Fellows of Harvard College, All Rights Reserved (P)2006 Audible Inc.

What members say

Average Customer Ratings

Overall

  • 2.5 out of 5 stars
  • 5 Stars
    0
  • 4 Stars
    1
  • 3 Stars
    4
  • 2 Stars
    3
  • 1 Stars
    2

Performance

  • 1.5 out of 5 stars
  • 5 Stars
    0
  • 4 Stars
    0
  • 3 Stars
    1
  • 2 Stars
    0
  • 1 Stars
    2

Story

  • 1.5 out of 5 stars
  • 5 Stars
    0
  • 4 Stars
    0
  • 3 Stars
    1
  • 2 Stars
    0
  • 1 Stars
    2
No Reviews are Available
Sort by:
  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars
  • Matthew jensen
  • 12-28-17

Moss Kanter is the high priestess of innovation

This short but compelling essay on innovation traps is a must read for any manager of product or people.

1 of 1 people found this review helpful

  • Overall
    3 out of 5 stars
  • Performance
    4 out of 5 stars
  • Story
    4 out of 5 stars
  • Santiago
  • 04-27-17

Get The Lean Startup instead

Good essay. Interesting although not super engaging. The Lean Startup covers similar content, more convincingly.

1 of 1 people found this review helpful