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Publisher's Summary

In this issue:

IDEA WATCH

"Back to the City" by Ania Wieckowski.

FEATURE ARTICLES
"The Sustainability Imperative" by David A. Lubin and Daniel C. Esty.

"When You've Got to Cut Costs – Now" by Kevin P. Coyne, Shawn T. Coyne, and Edward J. Coyne Sr.

"How to Stop Customers from Fixating on Price" by Marco Bertini and Luc Wathieu.

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