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Publisher's Summary

In this issue:

IDEA WATCH
"Winning Back Lost Customers" by the Editors of Harvard Business Review.

FEATURE ARTICLES
"Branding in the Age of Social Media" by Douglas Holt.
"The Other Disruption" by Joshua Gans.
"How to Build a Culture of Originality" by Adam Grant.

Please Note: Harvard Business Review does not publish in August.

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©2016 by the President and Fellows of Harvard College, All Rights Reserved; (P)2015 Audible Inc.

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