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Great by Choice Audiobook

Great by Choice

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Publisher's Summary

The new question: Ten years after the worldwide best seller Good to Great, Jim Collins returns to ask: Why do some companies thrive in uncertainty, even chaos, and others do not? In Great by Choice, Collins and his colleague, Morten T. Hansen, enumerate the principles for building a truly great enterprise in unpredictable, tumultuous, and fast-moving times.

The new study: Great by Choice distinguishes itself from Collins’s prior work by its focus on the type of unstable environments faced by leaders today.

The new findings:

  • The best leaders were more disciplined, more empirical, and more paranoid.
  • Following the belief that leading in a “fast world” always requires “fast decisions” and “fast action” is a good way to get killed.
  • The great companies changed less in reaction to a radically changing world than the comparison companies.

This book is classic Collins: contrarian, data-driven, and uplifting. He and Hansen show convincingly that, even in a chaotic and uncertain world, greatness happens by choice, not by chance.

©2011 Jim Collins and Morten T. Hansen (P)2011 HarperCollins Publishers

What Members Say

Average Customer Rating

4.5 (1788 )
5 star
 (1115)
4 star
 (478)
3 star
 (132)
2 star
 (33)
1 star
 (30)
Overall
4.4 (1504 )
5 star
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1 star
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Story
4.3 (1508 )
5 star
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3 star
 (132)
2 star
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1 star
 (46)
Performance
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  •  
    ~Beloved~ Auburn, CA 03-29-15
    ~Beloved~ Auburn, CA 03-29-15 Member Since 2016
    HELPFUL VOTES
    35
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    140
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    "*"

    narration is intense. hard to stay engaged. the performance overpowered the content. good concepts though.

    1 of 1 people found this review helpful
  •  
    Daniel Tait Alabama, USA 09-05-13
    Daniel Tait Alabama, USA 09-05-13 Member Since 2012
    HELPFUL VOTES
    1
    ratings
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    32
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    "Narration is TERRIBLE!"
    Would you try another book from Jim Collins and Morten T. Hansen and/or Jim Collins?

    The book itself wasn't that bad but I just couldn't bear through the book. Other reviewers mentioned this problem too but I thought I could make it. I was wrong.


    Would you recommend Great by Choice to your friends? Why or why not?

    No. You'll regret wasting your money and/or credits.


    Who would you have cast as narrator instead of Jim Collins?

    Anyone. This is not far from the truth.


    1 of 1 people found this review helpful
  •  
    Michael New York, NY, United States 11-26-11
    Michael New York, NY, United States 11-26-11 Member Since 2011
    HELPFUL VOTES
    5
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    3
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    "Good info, almost intolerable reader"
    Is there anything you would change about this book?

    I feel like the narrator is preforming for a 3rd grade class, he is simple terrible. The only way to tolerate the book is at 2x speed


    What did you like best about this story?

    Really solid message


    Who would you have cast as narrator instead of Jim Collins?

    anyone, he is simple the worst


    5 of 7 people found this review helpful
  •  
    Sam Motes Tampa 11-22-11
    Sam Motes Tampa 11-22-11 Listener Since 2009
    HELPFUL VOTES
    268
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    "Same comparison method with a new twist"

    Collins uses a similar comparison technique he used in his Built to Last, Good to Great, and How the Mighty Fall books however the focus is now comparison of companies during times of great turmoil. The discussion around how companies deal with good and bad luck and how the great companies are prepared ahead of time to gain from both good and bad luck was very eye opening idea. Very similar to the other books but still a very worthwhile read.

    1 of 1 people found this review helpful
  •  
    Jon 05-26-17
    Jon 05-26-17
    ratings
    REVIEWS
    8
    1
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    Story
    "good book, intolerable narration"

    Very good book but the cadence of the narration was rough to listen to. listening at 1.2 x speed makes it more tolerable.

    0 of 0 people found this review helpful
  •  
    Greg Slatner Davie, Florida United States 05-01-17
    Greg Slatner Davie, Florida United States 05-01-17 Member Since 2014
    ratings
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    3
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    "Great Book!"

    Great book with tons of good examples. As always with Jim Collins highly researched and intelligently put together. Highly recommended for anyone looking to make a conscience to do great things.

    0 of 0 people found this review helpful
  •  
    comino 04-29-17
    comino 04-29-17 Member Since 2017
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    3
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    "Fantastic!!"

    Definitely one of the best business books I've ever read! Engaging, relevant, practical and applicable

    0 of 0 people found this review helpful
  •  
    Melissa 04-27-17
    Melissa 04-27-17 Member Since 2014
    ratings
    REVIEWS
    1
    1
    Overall
    Performance
    Story
    "Stick to Writing"
    What could have made this a 4 or 5-star listening experience for you?

    The fastest way to lose a listener is through stilted, seemingly unrehearsed narration and unrequited demands to "remember!" A professional narrator who sticks with the text is just what this audio book needs.


    What was your reaction to the ending? (No spoilers please!)

    Thank heavens it's over!


    Would you be willing to try another one of Jim Collins’s performances?

    Absolutely not!


    What reaction did this book spark in you? Anger, sadness, disappointment?

    Utter irritation.


    Any additional comments?

    The author's narration made it difficult to fully appreciate the book. I trust, however, that a printed copy would garner far better ratings.

    0 of 0 people found this review helpful
  •  
    Kern WOBURN, MA, United States 01-25-17
    Kern WOBURN, MA, United States 01-25-17 Member Since 2013

    Tonadio

    ratings
    REVIEWS
    5
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    Overall
    Performance
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    "A Great Business Read"

    Not as groundbreaking as Good to Great but finds different angles to what makes the most successful businesses. Is a little more bullet-point friendly than their previous books, too.

    0 of 0 people found this review helpful
  •  
    Jlb 01-15-17
    Jlb 01-15-17 Member Since 2016
    HELPFUL VOTES
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    "Valuable insight in how to be Great"

    I loved this book! They draw out highly valuable insight on what companies do to be great.
    The concepts they find are simple (however, doing them isn't) and easy to compare to your environment. This is a must read for any entrepreneur or even people trying to improve their own greatness.

    0 of 0 people found this review helpful

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