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Forbes, April 22, 2013 Periodical

Forbes, April 22, 2013

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Publisher's Summary

Welcome to Forbes for April 22, 2013 from Audible. This edition contains seven feature articles.

In the cover story, we'll tell you. . . “How Volkswagen Will Rule the World” -- Nothing will halt Volkswagen Chief Martin Winterkorn's audacious onslaught on the auto business. Not even Europe's collapsing economy.

Also, “Merck Could Return to Greatness if the CEO Can Leave His Own Past Behind” -- Merck has introduced more new medicines in the past 60 years than any other company. However, it hasn't launched a drug that has reached annual sales of more than 1 billion dollars since 2007.

Next, “Life After Barbie: Why Mattel Isn't Scared of iPads and Video Games” -- CEO Bryan Stockton believes a new action figure, debuting this summer, will join the company's other promising toy franchises to smooth Mattel’s way in a post-Barbie world.

We'll also tell you, “Why There's No 'Cooking With Honey Boo Boo' On Food Network” -- The Food Network has succeeded with a radical plan: staying true to its roots. It’s impossible to find a program on the cable channel that doesn’t deal with cooking.

Then, “In Silicon Valley Talent War, Zombie Math Rules” -- There's a worldwide scramble to find great software engineers -- and for some companies, a winning approach involves zombie math games.

Followed by, “How a Mourning Entrepreneur and a Dogged Doctor Rescued a Rare Disease Drug” -- Marc Beer was done starting companies--until he met a doctor who could help patients with a rare and terrible disease. Investors couldn't be happier.

And in our final story, “Is This the Fastest-Growing Game Company Ever?” In less than a year Supercell has launched two of the biggest apps in Apple's history. It's now grossing $70 million--a month.

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