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Driving Loyalty
- Turning Every Customer and Employee into a Raving Fan for Your Brand
- Narrated by: Jonathan Yen
- Length: 8 hrs and 43 mins
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Driving Loyalty
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Publisher's summary
Best-selling author and marketing expert Kirk Kazanjian knows the importance of building brands, nurturing client relations, and forming partnerships. In Driving Loyalty, listeners go behind the scenes of Enterprise Holdings - the parent company of Enterprise, Alamo, and National rental car companies - to discover how attention to stakeholder relationships can be a key factor in success.
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