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Publisher's Summary

In his doctoral research, author Yoram Solomon showed that the factors affecting creativity and productivity the most could be summed up with one word - culture. He published his findings in his book Un-Kill Creativity: How Corporate America Can Out-Innovate Startups. However, he also found that employees play a major role in creating the right culture and should not put the burden solely on management. Through nine fictional stories, inspired by true events, he explains the model for building a culture of innovation.

Finally, he explains how to build trust in a team and why we tend to skip between politically correct arguments directly to destructive, personal, and emotional conflicts, avoiding the constructive conflict in the middle.

©2017 Yoram Solomon (P)2017 Yoram Solomon

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