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Publisher's Summary

You may hear the term "business development" bandied about in the business world. But if someone says, "I work in business development," what exactly does that mean? Business development is a somewhat fluid term, and if you ask 10 different people, you may get 10 different definitions. Nonetheless, as we move through this book we will try to develop a basic understanding of business development.

©2015 Can Akdeniz (P)2015 Can Akdeniz

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  • Ariel
  • 04-07-16

Very quick guide

Good as a very quick guide for someone with no previous knowledge. Do not think it'd be worthy for some one who already read about the subject.