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Business Branding  By  cover art

Business Branding

By: Jerry Kershen
Narrated by: Stephen Strader The Voice Ranger
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Publisher's summary

Are you leaving money on the table and letting customers choose your competitors instead of you? How do you make your business stand out from others and become the obvious choice? Does your marketing leave doubt in your customers' minds about who you really are and what your company stands for?

Chances are there's more you can do to capture customers' attention and become the number one choice in your field. Most of us are limping forward with marketing that is inconsistent and confusing to our customers, and we don't even realize it!

Your brand determines the identity of your business, loyalty from your customers, general awareness of your products and services, and also your overall marketing strategy.

Inside this book, you will learn:

  • How to deliver on what your brand promises
  • How to make the market have a good perception of your brand
  • What are the right elements to put in your brand to represent its value to your customers
  • How to know the exact needs of your customer that you can make available for them
  • What will separate you from your competition
  • How to build awareness around your brand
  • How to emotionally connect with your customers
  • How to be unique
  • The power of social media
  • What demographics to target based on your brand
  • Why simply stamping your brand logo doesn't work anymore
  • How to connect your brand to your overall marketing strategy
  • And lots more!

©2016 Jerry Kershen (P)2016 Jerry Kershen

What listeners say about Business Branding

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nice guide

I loved this book, it showed me the way a business really starts and what really has to be done to be a success. However, it goes further by dividing it into different types such as non-profits, startups and small businesses. It also shows how to properly brand your business, I found this book very useful in helping me build my author platform and branding myself. Every business owner current or future should have this book

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good for beginners

It's a good book to start off with but doesn't really go into depth of branding. Good for beginners such as myself.

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Good Resource!

Helpful and informative guide on branding your business. Broke down the steps one should take in an easy to follow manner. Happy I went ahead and gave this one a listen. Took away some good ideas. Nicely put together resource!

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successful book

There are lots of benefits that comes with having your own business and the one I love most is the freedom to open and close at your own time.Setting a business has been made easy with the help of this book and one will find great ideas that you can use in starting your own small scale business that ensures profitability and success.......sugggested boook

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Great book

If you want to learn about business branding this book is perfect for you.
I have learned a lot and this will help me become successful in my business.
Great book.

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Ultimate guide in business branding!!

Any additional comments?

If you want to learn about business branding this book is perfectly for you.
I have learn alot and this will help me become successful in my business.
Great book.

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Thanks to the author.....

It's a good book to start off with but doesn't really go into depth of branding. Good for beginners such as myself.

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great explaination

The author explained very well about branding business.this book is really opened my mind.It is good for beginners.worthful guide

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1 person found this helpful

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BEST AUDIO BOOK....

I'm a marketing analyst and I'm fond of everything connected with brand management. This book will be rather interesting for those, who does want their business to be developing many years after. Good choice!

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I would recommend to everyone

Any additional comments?

This book reveals to us numerous things required for business. The most important I’ve understood is that my presence online is a capital factor to be successful thanks to which become an expert of my field and getting a ton of traffic.

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