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Publisher's Summary

"Business Adventures remains the best business book I've ever read." - Bill Gates, The Wall Street Journal

What do the $350 million Ford Motor Company disaster known as the Edsel, the fast and incredible rise of Xerox, and the unbelievable scandals at General Electric and Texas Gulf Sulphur have in common? Each is an example of how an iconic company was defined by a particular moment of fame or notoriety; these notable and fascinating accounts are as relevant today to understanding the intricacies of corporate life as they were when the events happened.

©2007 John Brooks (P)2007 John Brooks

What members say

Average Customer Ratings

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  • Overall
    4 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    4 out of 5 stars

Still a good deal

Some parts were truly great, however, some were a bit outdated and thus not so much exciting

1 of 1 people found this review helpful

  • Overall
    2 out of 5 stars
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    3 out of 5 stars
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    2 out of 5 stars

Boring

A very dry set of adventures, mostly revolving around finance as opposed to Entrepreneurship. The only reason I'm giving it two stars is for its Edsel story, which was at least somewhat engaging.

1 of 1 people found this review helpful

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    1 out of 5 stars
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    1 out of 5 stars
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    1 out of 5 stars

Irrelevant for today’s world

The world has moved on from most of the stories which are from 1920’s to 1960’s.

The narrator is great but it’s a shame that the books stories are now only good for historians and not for modern society or applicable for business climate that has drastically different rules and regulations.

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    1 out of 5 stars
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    1 out of 5 stars
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    1 out of 5 stars

Not interesting

I read a lot of books and was hoping to find this book full of interesting stories but the stories are probably only interesting to history majors or very old people as the stories were completely out of context for myself a 37 year old man

  • Overall
    5 out of 5 stars
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    4 out of 5 stars
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    5 out of 5 stars

Truly enjoyable

I heard about the book as a recommendation of Bill Gates and Warren Buffett and after listening to it and completely understand why both men highly recommended it.
The book tells compelling stories of Wall Street and International markets finances that was an enjoyable way to learn about economics and understand financial crisis.
the book was long and at times monotonous but the stories do get more interesting as you go along

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    5 out of 5 stars
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great business stories

I found this to be an excellent source of perspective. I can certainly relate with some of these stories, others I found fascinating.

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    5 out of 5 stars
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    5 out of 5 stars

I learned so much - and loved the storytelling

I was actually surprised to find out this book was written in the 1960s, while listening to the second chapter. The thing is is every story in this book can be applied to today – which demonstrates something beyond the stores here, it teaches that these things are timeless. The way we move money around, the way businesses is function, the way people work with and businesses and strive for things. I learned is an incredible amount about how the stock market works, what speculative trading is, the way the trails are bright for the SEC, and even off international finance works. Amazing