What makes a gift feel truly unforgettable? Today I’m joined by Holly Hachman of Little Red Bird Gifts, who joins the show to share her journey of building a joyful, story-driven retail space. Inspired by her mother's love for shopping, Holly chose to focus on meaningful gifts over apparel, creating a warm, inviting shop. She opens up about the power of storytelling in retail, how it shapes customer experience, and the role of signature lines in connecting with shoppers.

Resources:

• Holly Hachman: Website | Facebook | Instagram
• Join The Boutique Hub
• Ashley Alderson: Instagram
• The Boutique Hub: Website | Facebook | Instagram | Pinterest | TikTok | YouTube

In this episode of Five Minute Friday, we’re continuing our Know Your Numbers series by showing you how to find the most important retail metrics inside your POS, financial reports, and analytics tools.

Before you can improve your numbers, you need to know where to find them. This episode gives you the step-by-step to locate data like inventory, markdowns, traffic, and sales—so you can confidently apply the formulas that drive profit.

🔑 Key Takeaways:

Know Where to Find Your Metrics

Learn how to locate your on-hand inventory at cost and retail inside your POS or inventory reports.

Find your operating expense % inside your Profit & Loss statement and calculate your markdown % using sales by discount reports.

Get Clear on Traffic and Transactions

Use Google Analytics to track e-commerce visitor data and a door counter for in-store foot traffic.

Pull your daily transactions, sales by units, and total dollars from your POS sales reports.

Prep for the Profit-Driving Formulas Ahead

Discover how to calculate average inventory at retail and get the foundational numbers you’ll need for metrics like IMU, inventory turn, and more.

Pro tip: Use Shopify’s ABC Product Analysis Report or Inventory Snapshot to get both cost and retail values in one place.

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Not a member yet? These are the kinds of resources waiting for you inside the Hub to help you grow smarter.

Want more? Join the Boutique Hub: https://tbhub.co/podcastjoin

Get ready to meet Dane Cohen, the newest member of The Boutique Hub team, whose retail roots run deep! Growing up in his family's store, Lester's, a Brooklyn-based business that blossomed from a 500-square-foot shop into a specialty department store, Dane shares how those early experiences shaped his perspective on community, business, and what it really takes to succeed in retail. In this episode, he dives into the lessons learned behind the register and how he’s bringing that same passion and insight to the Hub.

Resources:

• Dane Cohen: LinkedIn
• Join The Boutique Hub
• Ashley Alderson: Instagram
• The Boutique Hub: Website | Facebook | Instagram | Pinterest | TikTok | YouTube