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Publisher's Summary

"It seems contradictory that we pursue both profit and a social goal, but I believe that is the only way to do it."
William Bissell, MD, Fabindia.

Over the last 50 years, Fabindia has grown into India’s most famous ethnic brand with over a hundred outlets all over the country. This is the story of that remarkable journey.

©2011 Radhika Singh (P)2012 Audible, Inc.

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