104: Get Your Business OFF The Roller-Coaster Ride

Your business grows to the level of your leadership and shrinks to the level of your systems. That gap—between your ceiling and your floor—is the roller coaster. The highs feel amazing; the lows can be lethal. In this episode, I show you how to smooth the ride and tilt the whole line up and to the right.

First, we raise the ceiling. You’ll learn how to focus your effort where it matters most: buying back your time from low-value tasks, concentrating on high-leverage work like offers, sales, and partnerships, and practicing consistent self-leadership. I’ll walk through using The Golden Hour—a protected daily block to move one meaningful growth task forward—plus simple ways to partner smarter and make better decisions faster.

Then we raise the floor. We’ll stabilize delivery by teaching changes before we make them, documenting the essentials with quick, practical SOPs, and keeping 90% of operations on the proven playbook while reserving 10% for controlled experiments. You’ll also hear how to set a single primary decision-maker for day-to-day operations with clear escalation rules, so the business keeps running when you’re not in the room.

You won’t get off the roller coaster—but you can change the pattern from one step forward/one back to three forward/one back. Manage yourself first, then lead the team. Make your current “best day” the standard, raise it, and repeat.

Connect with Chris Cooper:

Website - https://businessisgood.com/