Tourism Heads and Their Tales - Travis Christ

For three decades, Travis Christ, known for his transformational thinking, has been at the forefront of integrated marketing for some of the world’s most iconic travel brands including American Airlines and Continental Airlines. In his current role Travis is Head of Marketing for Avelo Airlines – America's first new airline in more than a decade. Hear Travis talk about the background to Avelo launched in the pandemic, the selection process for new destinations, its marketing strategy, new routes, and how agility is a key to success. Join us on Tourism Heads and their Tales….