Attribution Marketing Podcast Podcast Por Lucas Sommer arte de portada

Attribution Marketing Podcast

Attribution Marketing Podcast

De: Lucas Sommer
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This podcast is produced for marketers who are focused on improving their return on ad spend. Topics include attribution, digital marketing, broadcast advertising, conversion tracking and other optimization methodologies. Our goal is to help you eliminate your wasted ad spend!Copyright LeadsRx, Inc 2020 Economía Gestión Gestión y Liderazgo Liderazgo Marketing Marketing y Ventas
Episodios
  • #73 Phillip Rivers Talks Marketing Strategies and Talent Acquisition

    #73 Phillip Rivers Talks Marketing Strategies and Talent Acquisition
    Oct 11 2024
    In this episode of the Attribution Marketing Podcast powered by LeadsRX, host welcomes marketing and sales expert Philip Rivers. Philip shares his journey from launching a clothing brand to founding a jewelry business, and eventually, an email marketing agency. He delves into the significance of email marketing, emphasizing its continued effectiveness despite changes in digital landscapes. He breaks down key email marketing strategies, including lead capture, automations, and campaign hygiene. Philip also discusses the challenges of attribution in marketing due to privacy changes from tech giants. Furthermore, he explains his latest venture in recruiting overseas talent for businesses, highlighting the advantages of outsourcing for small and medium enterprises. To connect with Philip and explore talent outsourcing, visit TalentHQ.co or find him on Twitter (now X) at @thePhilRivers.
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    35 m
  • #72 Jon Morris on Growing a Top Digital Marketing Agency from Scratch

    #72 Jon Morris on Growing a Top Digital Marketing Agency from Scratch
    Jun 3 2024
    In this episode of the Attribution Marketing Podcast, we chat with Jon Morris, founder of RISE Interactive, who shares his incredible journey of building one of the world's largest independent digital marketing agencies. Starting from humble beginnings with a $10,000 prize from a business competition, Jon grew RISE Interactive into a powerhouse with $40 million in revenue and 250 employees. He delves into the critical strategies for running a successful agency, the importance of focusing on key performance indicators, and how clients can maximize their agency relationships. Jon also provides insights from his failures and successes, offering valuable lessons for agency owners and business leaders. Tune in to discover Jon's secrets to achieving phenomenal growth and maintaining a high-performing team.
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    34 m
  • #71 Unlocking the Power of Storytelling in Branding with Deevo Tindal

    #71 Unlocking the Power of Storytelling in Branding with Deevo Tindal
    May 27 2024
    35 m
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