• Attracting and Retaining Corporate Sponsorship

  • By: Nancy Michaels
  • Narrated by: Nancy Michaels
  • Length: 59 mins
  • 2.4 out of 5 stars (11 ratings)

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Attracting and Retaining Corporate Sponsorship  By  cover art

Attracting and Retaining Corporate Sponsorship

By: Nancy Michaels
Narrated by: Nancy Michaels
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Publisher's summary

Learn the steps needed to develop innovative and mutually beneficial sponsorship relationships. Nancy Michaels divulges the simple 10-step process that she used to gain over $200,000 in sponsorships in one year.

You'll learn how to:

  • Generate a fabulous idea sponsors will embrace
  • Identify and ensure that the corporate vision and goals are in alignment with what your idea accomplishes
  • Introduce this idea to the highest-level person within the corporation
  • Present an outstanding proposal/offer
  • Under-promise and over-deliver
  • Always be willing to increase your value by offering sound advice, even when it's not to your advantage
  • Be prepared to pounce when you hit the mark
  • Treat the sponsor as a valued client
PLEASE NOTE: This is a live recording of an interview-format teleseminar focused on information that would be valuable for speakers, trainers, consultants, coaches, and other information entrepreneurs. It was recorded via telephone.
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What listeners say about Attracting and Retaining Corporate Sponsorship

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  • Overall
    2 out of 5 stars

just a lousy interview

This doesn't really tell you how to get a sponsor. It's a poor quality interview over the telephone thats filled with plugs. I'm very unhappy I bought it. Audible shouldn't even sell this.

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6 people found this helpful

  • Overall
    1 out of 5 stars
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    1 out of 5 stars

Don't waste your money on this.

This is basically an interview that was done on the telephone. Almost no actual substance in the entire hour that this goes on.

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1 person found this helpful

  • Overall
    4 out of 5 stars
  • Performance
    4 out of 5 stars
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    4 out of 5 stars

Great Information to Get Corporate Sponsorship

I really liked the information. I just wished it was more organized and let the people know that we are giving you the top ten and we are on #1, 2, 3 chapters with a title. You can get lost in the middle of the presentation.

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  • Overall
    5 out of 5 stars

Excellent resource

This is the best resource I know for speakers who wish to build relationships with potential corporate sponsors. The additional web-based materials (handouts, supplemental resources) are also excellent. Highly recommended.

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