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A Better Business Guide
- Shine the Spotlight on Your Unique Business Identity in a Crowded Marketplace
- Narrated by: Ericka Scott
- Length: 2 hrs and 12 mins
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A Better Business Guide
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Publisher's summary
A better Business Guide is your ultimate companion to navigate the choppy waters of the business world. In this comprehensive guide, is a treasure trove of wisdom meticulously crafted to empower you at every stage of your journey.
Starting at the foundational level of idea generation and market research, this guide takes you on an illuminating expedition through the intricacies of business planning. It carefully unveils the intricacies of legal structures and registrations, guiding you through the labyrinth of bureaucratic necessities.
But this isn’t just a roadmap; it’s a beacon for cultivating your business's identity. Chapters on branding and positioning and product or service development steer you toward crafting a compelling narrative that captivates your audience amidst the noise of the marketplace.
Financial literacy is your ally, and the guide doesn't disappoint. Dive into business finances to understand the heartbeats of your operation, ensuring robust health and sustainable growth.
With the digital realm as the new frontier, the guide serves as a Virgil to your Dante. It unfurls strategies for online presence, e-commerce, and a myriad of digital marketing tactics, including social media, email, content, SEO, paid advertising, analytics, and optimization.
The chapters then pivot, addressing the soul of any enterprise - customer engagement and support. It’s not just about growth but about nurturing relationships.
Expansion is inevitable for thriving businesses, and the guide dedicates chapters to scaling, adaptation, and innovation, safeguarding against stagnation in a dynamic market.
Pragmatic insights on marketing budgets and evaluation mechanisms ensure that every step is grounded in data-driven decisions.
The journey concludes with a Glossary and BONUS Guide and practical business ideas to get your juices flowing.
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