62 Free Ways to Grow Your Business Profits

Plus Dozens of Other Marketing Tactics to Attract New Customers and Keep Them Buying - And Guerrilla Marketing in Action!

By: Jay Conrad Levinson

Narrated by: Jay Conrad Levinson

Length: 7 hrs and 38 mins

Publisher's summary

Seven Businesses Share Their Marketing Secrets!

62 Free Ways to Grow Your Business Profits will stimulate hundreds of breakthrough ideas for you to ponder. Quite simply, the program takes a revolutionary approach to marketing that is more powerful than any other marketing force you've ever encountered before! Jay Levinson is like a walking encyclopedia of marketing insight. For example, he'll teach you:

• Why it's a fatal mistake to use only one or two marketing tactics at a time. It's critical that you methodically and systematically implement new marketing tactics and weapons to grow your business. 62 Free Ways to Grow Your Business Profits will show you how you can implement one or more new strategies per week by investing as little as 10 minutes to an hour. It's a small investment of your time, but the returns are enormous.
• Why marketing doesn't have to be expensive. As the title indicates, 62 Free Ways to Grow Your Business Profits proves to you that the best ways to market your business are also the cheapest. Your knowledge, energy, and imagination are what will make your business insanely profitable, not big spending.

You'll also learn:

• The one secret that will help you save time, reach new markets, compete with the giants, customize your market, dazzle customers with your service and caring, and make quantum leaps in efficiency
• Why cooperation is vastly more important than competition in today's business environment, and how viewing your competitors as enemies can actually hurt your profits
• How to turn complaining customers into your most valuable asset
• How to make your advertising make money, and how to avoid the 25 mistakes that cause most advertising to fail
• How to create superb television commercials and avoid the 10 pitfalls of bad commercials (Did you know that some cable stations offer spots for as little as $12?)

Download the accompanying reference guide.

©1998 Jay Conrad Levinson (P)1998 Nightingale Conant

its outdated

Just like any marketing material, some of it is timeless and others are based on fads. I have no idea when this book was written, but I can tell you it was at least 10 to 15 years ago based on the use of a fax machine, VHS, car phone, and other nineties technology. apparently the internet is a big deal. I probably say that 30% of the book is outdated and is unusable in the modern era. That doesn't mean that there isn't good content that you can take away and try to use but it's unfortunate that the book needs a sorely needed refresh

Excellent marketing atomic!

love it absolutely . To me , this is the Bible of Guerilla Marketing to win any war in the market if applied properly , step by step . I strongly recommend that book.
Narrator was great !

WOW So Many

Nice Book ..lot's of activities and so many tips op marketing strategy. ... Just want to remember all this ..that's 😂

Defining "Basic"

Would you try another book from Jay Conrad Levinson and/or Jay Conrad Levinson?

I always try two or three books from the same author before I write the author off.

What do you think your next listen will be?

I'm still listening to "The Ultimate Sales Machine".

What didn’t you like about Jay Conrad Levinson’s performance?

Too much babbling. He seems like he's getting sidetracked and forgetting things along the way. There's also these annoying swells of music every now and again and I'd really like them to leave those out.

What character would you cut from 62 Free Ways to Grow Your Business Profits?

There's no characters, it's a business book.

Any additional comments?

This isn't a book that gives you methods or ideas, it's a glossary of terms. "Marketing weapon number X?: A marketing calendar. Have everything scheduled out so you know what you're marketing will look like down the road." - That's not a method or a marketing idea, that's an administrative tool, and the book is full of such examples.