14: Why Ruth Rackley Ditched Her High-End Photography Business to Sell Digital Products

Are you in your own way? Do you spend hours creating free content and getting nowhere because you’re too nervous to sell something?

The reality is that you actually don’t need to be an expert to sell something. The people consuming your free content regularly will trust you enough to make a purchase.

I am joined by one of my students, Ruth Rackley, to talk about giving out free content and making money through digital products all at the same time.

Ruth was a high-end wedding photographer when she decided to start a blog about essential oils. Now, she teaches busy moms to create and manage a profitable online business so they can get back outside with their family and enjoy life.

We talk a lot about selling before you think you’re ready, building trust, creating a more sustainable business and more.

Resources Mentioned:

empoweredbusiness.co/lab

Episode 12 - Is Blogging Dead?

byoilydesign.com

instagram.com/byoilydesign

pinterest.com/ruth_rackley/

I would love to connect on Facebook or Instagram!

Show notes available at www.monicafroese.com/14

From October 8 through 28, I’m dropping 21 brand-new custom GPTs, one a day. These aren’t random AI prompts. They’re strategy-driven assistants built on my proven frameworks, designed to collapse hours of work into minutes. You can get all 21 at their launch pricing with the Spellbook All Access Pass!

On Thursday, October 23, at 2 PM Eastern, I’m teaching a brand-new Quick Win Workshop: Inbox Experiments That Transform Replies Into Revenue. In 90 minutes, I’ll show you the exact system I used to revive my list, boost deliverability, collect testimonials, and turn simple inbox replies into real sales. Save your seat here!

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