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The End of Business as Usual
- Rewire the Way You Work to Succeed in the Consumer Revolution
- By: Brian Solis
- Narrated by: Sean Pratt, Brian Solis
- Length: 11 hrs and 8 mins
It’s a new era of business and consumerism - and you play a role in defining it.
Today’s biggest trends - the mobile web, social media, real time - have produced a new consumer landscape. The End of Business As Usual explores this complex information revolution, how it has changed the future of business, media, and culture, and what you can do about it. This is the end of business as usual and the beginning of a new era of relevance.
The key to a new level of customer engagement
- By Melissa on 09-11-12
Adapt or Die
What did you love best about The End of Business as Usual?
The End of Business as Usual is as brilliant as it is ambitious.
Brilliant because Brian has produced profoundly insightful commentary on the evolution of business and the adaptations needed to survive the disintermediation created by connected consumers. Ambitious because Brian has masterfully synthesized mountains of data into a well choreographed narrative that relies on evidence to forecast the future of business.
This book is a must read for any person who needs proof that businesses must adapt to endure. I believe it's as appealing to the historian as it is to the futurist. As practical for sales as it is for the C-Suite. Brand survival is no longer about being the first or biggest. It's about those most capable of change.
This book has made an enormous impact on me. It's given me the motivation to dream of what could be, the reasoning to align culture to consumer behavior and a compass to my future success.
What other book might you compare The End of Business as Usual to and why?
Its a combination of Six Pixels of Separation, Purple Cow, Zag, Cluetrain Manifesto and Here Comes Everybody
Which scene was your favorite?
If you were to make a film of this book, what would be the tag line be?
Any additional comments?