- helpful votes
Hug Your Haters
- How to Embrace Complaints and Keep Your Customers
- By: Jay Baer
- Narrated by: Jay Baer
- Length: 5 hrs and 36 mins
Technology has evaporated the barriers of complaint. With smartphones and always-on Internet access, consumers complain more often and across more channels, many of them public. This requires a completely new system for instantly finding, evaluating, and addressing these complaints. Jay Baer and Edison Research conducted a landmark study of more than 2,000 consumers and found that not all complainers ("haters") are created equal.
Such a waste of time
- By hadi maghsoudi on 03-19-16
I've really enjoyed this book. Great info, great advice, great perspective! The stats get a little heavy at one point (can't remember... chapter 3 or 4), but other than that, it's really fantastic. I shared it with my entire leadership and executive teams.