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  • Traction

  • How Any Startup Can Achieve Explosive Customer Growth
  • By: Gabriel Weinberg, Justin Mares
  • Narrated by: Gabriel Weinberg
  • Length: 7 hrs and 24 mins
  • Unabridged
  • Overall
    4.5 out of 5 stars 579
  • Performance
    4.5 out of 5 stars 496
  • Story
    4.5 out of 5 stars 495

Most startups don't fail because they can't build a product. Most startups fail because they can't get traction. Startup advice tends to be a lot of platitudes repackaged with new buzzwords, but Traction is something else entirely. As Gabriel Weinberg and Justin Mares learned from their own experiences, building a successful company is hard. For every startup that grows to the point where it can go public or be profitably acquired, hundreds of others sputter and die.

  • 5 out of 5 stars
  • Review from a marketing pro

  • By SV on 06-18-16

Review from a marketing pro

Overall
5 out of 5 stars
Performance
5 out of 5 stars
Story
5 out of 5 stars

Reviewed: 06-18-16

Any additional comments?

Well written book with a terrific narration by the author, which is always a big plus. Its not ground breaking or eye opening, instead it puts things in perspective.

My opinion is a little biased as I own and operate an online marketing company, so I do physically practice all of the discussed channels and my company offers them as a service. The main thing that Gabriel Weinberg does exceptionally well is offer a well structured approach and paints a solid framework. My main takeaway was communicating a holistic view of the ideal marketing mix to my team.

I highly recommend this book!

8 of 8 people found this review helpful

  • #AskGaryVee

  • One Entrepreneur's Take on Leadership, Social Media, and Self-Awareness
  • By: Gary Vaynerchuk
  • Narrated by: Gary Vaynerchuk, Jack Welch, Dave Ramsey
  • Length: 11 hrs and 37 mins
  • Unabridged
  • Overall
    4.5 out of 5 stars 5,672
  • Performance
    5 out of 5 stars 5,176
  • Story
    4.5 out of 5 stars 5,136

Gary Vaynerchuk—the inspiring and unconventional entrepreneur who introduced us to the concept of crush it—knows how to get things done, have fun, and be massively successful. A marketing and business genius, Gary had the foresight to go beyond traditional methods and use social media tools such as Twitter, Facebook, and YouTube to reach an untapped audience that continues to grow.

  • 5 out of 5 stars
  • Awesome book

  • By Chris B. on 04-03-18

Low quality rant targeted at teens

Overall
1 out of 5 stars
Performance
1 out of 5 stars
Story
1 out of 5 stars

Reviewed: 05-31-16

Would you try another book from Gary Vaynerchuk and/or the narrators?

Definitely, no! The self-taught author who takes pride in being uneducated and the fact that he does not read, saying he read more books than he wrote (fewer than five), is a terrible writer. The author explicitly confirms that he does not read any other authorities claiming that he learns everything he needs from his social followers. Combine these two facts and try to find any value his writing may bring you.

27 of 45 people found this review helpful