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  • It's Not Luck

  • Marketing, Production, and the Theory of Constraints
  • By: Eliyahu M. Goldratt
  • Narrated by: Rick Adamson
  • Length: 8 hrs and 30 mins
  • Unabridged
  • Overall
    4.5 out of 5 stars 549
  • Performance
    4.5 out of 5 stars 478
  • Story
    4.5 out of 5 stars 476

Using the unique business-novel format, It's Not Luck continues the story of The Goal protagonist Alex Rogo as he navigates a new set of challenges facing the now over-diversified and under-profitable UniCo, where he has risen to the rank of division manager.

  • 4 out of 5 stars
  • Good story. Ok performance

  • By Robert Justice on 02-22-16

Amazingly thrilling and resourceful

Overall
5 out of 5 stars
Performance
5 out of 5 stars
Story
5 out of 5 stars

Reviewed: 08-14-18

It’s refreshingly entertaining and useful. Everything about it seemed like a fairytale. It teaches a whole lot more than one thinks. Extremely highly recommended. Well done!