- helpful votes
- The Irresistible Pull of Irrational Behavior
- By: Rom Brafman, Ori Brafman
- Narrated by: John Apicella
- Length: 4 hrs and 52 mins
A Harvard Business School student pays over $200 for a $20 bill. Washington, D.C., commuters ignore a free subway concert by a violin prodigy. A veteran airline pilot attempts to take off without control-tower clearance and collides with another plane on the runway. Why do we do the wildly irrational things we sometimes do?
- By Martin Proulx on 12-10-08
An effective book
If you could sum up Sway in three words, what would they be?
SWAY opens your Eyes to understanding irrational behavior.
What was the most compelling aspect of this narrative?
I could begin to understand my own actions over the past years.
Did you have an extreme reaction to this book? Did it make you laugh or cry?
Not really, but it made me think more deeply.
3 of 4 people found this review helpful