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  • 80/20 Sales and Marketing

  • The Definitive Guide to Working Less and Making More
  • By: Perry Marshall
  • Narrated by: Ron Allan
  • Length: 5 hrs and 43 mins
  • Unabridged
  • Overall
    4.5 out of 5 stars 870
  • Performance
    4.5 out of 5 stars 743
  • Story
    4.5 out of 5 stars 738

Stop "just getting by"... Master the 80/20 rule and make more money without more work. When you know how to walk into any situation and see the 80/20's, you can solve almost any conversion problem. Any traffic problem. Any money problem. If you're a sales and marketing professional, you can save 80 percent of your time and money by zeroing in on the right 20 percent of your market. By page 5 you'll be applying 80/20² and 80/20³ to gain 10X, even 100X the success.

  • 2 out of 5 stars
  • GREAT book BUT get the ebook version, not this

  • By A curious visitor on 04-19-15

Great for any business owner/manager

Overall
5 out of 5 stars
Performance
5 out of 5 stars
Story
5 out of 5 stars

Reviewed: 06-29-15

Though this book has "marketing" in its title, it covers so much more. It's a great guide for how the 80/20 principle applies to many areas of business, not just marketing. It really gets into the numbers aspect of the principle, rather than just the general application of it. I would recommend this to anyone who is a business owner, or who works in any kind of business management. It will now be one of my "go-to" books.

  • The 80/20 Principle

  • The Secret to Success by Achieving More with Less
  • By: Richard Koch
  • Narrated by: Richard Koch
  • Length: 6 hrs and 47 mins
  • Unabridged
  • Overall
    4.5 out of 5 stars 1,040
  • Performance
    4.5 out of 5 stars 898
  • Story
    4.5 out of 5 stars 896

Find your "critical 20%" and transform your time - and life - forever! The 80/20 principle - also known as the Pareto principle - is the well-verified observation that in business, economics, and life generally, about 80 percent of all results flow from a mere 20 percent of our efforts. In this thought-provoking and highly informative program, Richard Koch unveils the secrets to how this mysterious but practical principle actually works... how it is affecting your life right now... and how you can start using it to your advantage.

  • 5 out of 5 stars
  • Simplicity

  • By Isaac on 03-06-15

Simplicity

Overall
5 out of 5 stars
Performance
5 out of 5 stars
Story
5 out of 5 stars

Reviewed: 03-06-15

A little repetitious at first but once it gets going it provides some great insight about principles of success. The emphasis on simplicity throughout the book is a refreshing change from other motivational presentations I have heard. This one is on my "re-listen" list.

16 of 16 people found this review helpful

  • Miracles and Massacres

  • True and Untold Stories of the Making of America
  • By: Glenn Beck
  • Narrated by: Ron McLarty, Glenn Beck
  • Length: 10 hrs and 46 mins
  • Unabridged
  • Overall
    4.5 out of 5 stars 1,240
  • Performance
    4.5 out of 5 stars 1,119
  • Story
    4.5 out of 5 stars 1,127

History is about so much more than memorizing facts. It is, as more than half of the word suggests, about the story. And, told in the right way, it is the greatest one ever written: Good and evil, triumph and tragedy, despicable acts of barbarism and courageous acts of heroism.The things you've never learned about our past will shock you. For example, the reason why gun control is so important to government elites can be found in a story about Athens. Not the city in ancient Greece, but the one in 1946 Tennessee.

  • 5 out of 5 stars
  • Eye Opening

  • By Donaldo on 02-23-14

Powerful Lessons

Overall
5 out of 5 stars
Performance
5 out of 5 stars
Story
5 out of 5 stars

Reviewed: 02-25-15

Eye opening stories and experiences from history we may otherwise not have heard about, that teach powerful lessons for the present and future.