Real World Careers

When a career-ending injury left elite athlete and professional football player Lewis Howes out of work and living on his sister's couch, he decided he needed to make a change for the better. He started by reaching out to people he admired, searching for mentors, and applying his past coaches' advice from sports to life off the field. Lewis did more than bounce back: He built a multimillion-dollar online business and is now a sought-after business coach, speaker, and podcast host.

Admen, Mad Men, and How Advertising Really Works is written to be easily digestible by interns, CEOS, or anyone who has ever watched a television commercial or clicked on a banner ad. Irreverent, packed with useful information, and unflinchingly honest, it is a serious business book by a seriously funny man and a must for anyone who lives, works, or plays in today's commercial culture.

Your organization's culture is the key to its success. Strategic planning is essential. People's competencies should be measured and their weaknesses shored up. People crave feedback. These may sound like basic truths of our work lives today. But actually, they're lies. As Marcus Buckingham and Ashley Goodall show in this provocative, inspiring book, there are some big lies - distortions, faulty assumptions, wrong thinking - running through our organizational lives.

Entrepreneurial Leap, Updated and Expanded Edition is an easy-to-use guide that will help you decide if entrepreneurship is right for you—because success as an entrepreneur depends on far more than just a great idea and a generous helping of luck. In this three-part book, Gino Wickman, bestselling author of Traction, reveals the six essential traits that every entrepreneur needs in order to succeed, based on real-world startups. If these traits ring true for you, you'll get a glimpse of what your life would look like as an entrepreneur.

The rules of business are changing dramatically. The Aspen Institute’s Judy Samuelson describes the profound shifts in attitudes and mindsets that are redefining our notions of what constitutes business success.

Graduate school and professional training for therapists often focus on academic preparation, but there's a lot more that a therapist needs to know to be successful after graduation. With warmth, wisdom, and expertise, Jeffrey A. Kottler covers crucial but underaddressed challenges that therapists face in their professional lives at all levels of experience. As honest and inspiring as it is revealing, this book offers therapists and counselors at all levels of experience key ideas for thriving after formal education.

In this age of social media attacks, constant distraction, and rampant corruption, a high emotional intelligence quotient, or EQ, is more important than ever. Justin Bariso brings the concept of emotional intelligence up to date and into the real world, combining scientific research with high-profile examples and personal stories.

Are you overwhelmed by AI jargon and complex concepts? Do you wish for a simple guide to show you how AI can transform your life and career? You’re not alone! Many people feel the same way, but with AI for Beginners, you’ll gain clarity and confidence in this ever-evolving field.

How do you get a job without experience and get experience without a job? It’s the question virtually every college student and recent graduate faces. With the rise of hybrid work, advances in artificial intelligence, and ever-shifting economic circumstances, the situation for aspiring Gen Z professionals has never been more challenging. But there is help.

Are you new to Artificial Intelligence and looking for a simple, clear introduction? Generative Artificial Intelligence for Beginners is the perfect starting point for anyone who wants to understand AI without feeling overwhelmed. This beginner-friendly guide breaks down complex concepts into easy-to-follow steps, giving you the confidence to dive into AI and use its incredible tools in no time.

Become a certified EMT & master hands-on medical skills with this seasoned study guide for aspiring healthcare professionals. Are you a student or healthcare worker who wants to earn their EMT certification and kickstart a deeply gratifying career? Are you feeling stressed out or overwhelmed by demanding questions, advanced topics, or lack of study time? Do you need a clear, comprehensive, & accessible guide that bridges the gap between theoretical knowledge and hands-on skills? Then this book is for you. Packed with essential study resources for effortlessly passing your EMT exam, this ...

Harvey Mackay is a legend - his bestsellers Swim with the Sharks Without Being Eaten Alive and Beware the Naked Man Who Offers You His Shirt were named by the New York Times as two of the most inspirational business books of all time. Now he’s back with the sum total of decades of sales know-how - teaching go-getters how to make the sale and hit the numbers, day in and day out. His advice is rooted in road-tested, real-world experiences and include tips on the Web, LinkedIn, and Facebook. The human touch is still the most important tool a salesperson has.

The Essentials of Confident Communication brings together two bestselling guides—The Essentials of How to Talk to Anyone and The Essentials of Public Speaking—into one transformative volume. Whether you’re navigating everyday conversations or preparing for a big presentation, this 2-in-1 combo gives you the skills, strategies, and confidence to speak with clarity, connect deeply, and leave a lasting impression.

Unlock Your Project Management Potential with the PMP Exam Prep Simplified Are you ready to elevate your project management skills and ace the PMP exam on your first attempt? If the answer is "YES", then "PMP Exam Prep Simplified" is the perfect resource for you! This comprehensive guide is designed not only as a study aid but as a transformative tool to master and apply project management principles effectively in your professional life.If you're struggling to stay ahead in your project management career, our book bridges the gap between theory and practice, helping you not only pass the ...

This unique book can help you change your approach to negotiation by learning key strategies and techniques from actual cases. The Book of Real-World Negotiations shines a light on real-world negotiation examples and cases, rather than discussing hypothetical scenarios. It reveals what is possible through preparation, persistence, creativity, and taking a strategic approach to your negotiations.

Product management has become a critical connective role for modern organizations, from small technology startups to global corporate enterprises. And yet the day-to-day work of product management remains largely misunderstood. In theory, product management is about building products that people love. The real-world practice of product management is often about difficult conversations, practical compromises, and hard-won incremental gains.

Discover the power of artificial intelligence in just a few hours a week—no tech background required! Does AI seem overwhelming? Want to leverage it in your work and daily life but don’t know where to start? You’re not alone. Many people are eager to embrace AI for a competitive edge, but the challenge is knowing how. The good news? Understanding AI doesn’t have to be complicated! You don’t need to be a tech expert—just the right guide.

Enjoy figuring out creative solutions to real-world problems that have led to important inventions, discoveries, and innovations throughout history! The problems in this audiobook are related to erudition in fundamental areas - nature, technology, business, science, how things work, or why things are made in a certain way. But, unlike in trivia or jeopardy, you most probably do not know the answer. Instead, logic, out-of-the-box thinking, or intuition leap should be added to your knowledge to puzzle out the correct solution.

The world changes continuously and rapidly. It's foolhardy to believe that strategies should not do so as well. Nonprofit leaders already know this, but traditional strategic planning has locked them into a process that's divorced from today's reality. That's why plans sit on the shelf and why smart executives are always seeking workarounds in between planning periods. The Nonprofit Strategy Revolution offers a nimble and powerful alternative. In this groundbreaking book, strategy expert David La Piana introduces "Real-Time Strategic Planning."

Unlock the full potential of Artificial Intelligence with a hands-on, industry-driven guide. Whether you're a business leader, aspiring data scientist, or tech enthusiast, AI by Application delivers an insightful, practical, and visually rich journey into how AI is transforming the world—one industry at a time. This comprehensive book explores over 20 real-world domains, from healthcare and finance to transportation, marketing, and cybersecurity. Each chapter breaks down: Core AI concepts behind each use case Tools and technologies used in practice Industry-specific project ideas Full-...