Practical Design

Unlock the hidden mechanisms that shape your choices, desires, and perceptions. Influence by Design: How Advertising Shapes Consumer Behavior and Thought takes you inside the unseen architecture of persuasion that defines modern consumer culture. This book reveals how advertising manipulates psychology, identity, and society—not through overt force, but through subtle techniques that feel natural, effortless, and even empowering. Drawing from theories in psychology, sociology, linguistics, and cultural studies, this work explores how attention is captured, how emotions are triggered, and ...

Timeless Foundations: Exploring the Classical Principles of Architecture takes readers on a journey through the enduring language of design that has shaped civilization for more than two thousand years. From the temples of ancient Greece to the domes of modern capitols, classical architecture has influenced how societies build, how cultures express their values, and how beauty is defined in stone, marble, and concrete. This engaging and accessible book traces the origins, development, and survival of classical principles across history. You will discover the harmony and proportion behind ...

The ultimate hands-on guide to modern HVAC design — packed with real-world examples, diagrams, and step-by-step workflows. Whether you’re an engineering student, HVAC designer, or field technician, this book walks you through how to design, size, and layout complete heating, ventilation, and air conditioning systems using practical, example-based methods. Each chapter presents realistic system designs drawn from actual engineering practice — including small offices, retail stores, residential buildings, warehouses, schools, and industrial facilities. You’ll learn not just how to ...

Seeing the Whole: Understanding Gestalt Theory and Its Lasting Impact explores one of psychology’s most influential schools of thought and its continuing relevance in today’s world. Gestalt Theory revolutionized the way we understand perception, learning, creativity, and design by introducing a simple but profound idea: the whole is greater than the sum of its parts. This engaging and comprehensive book traces the origins of Gestalt psychology, introduces its core principles of perception, and examines its lasting contributions to fields as diverse as education, therapy, problem solving...

This study guide was created specifically for busy test takers who want more than just memorization — they want results. Whether you're a restaurant manager, culinary student, or food safety worker, this practical and focused resource gives you everything you need to understand the material, apply it with confidence, and pass the exam on your first attempt.

Is color choice overriding in your illustrations? Are you unable to create eye-catching, balanced compositions to hold audiences' attention? Then Color Mastery is what you have been waiting for. Here is a book that will break down the apparently daunting world of color theory into concrete, actionable steps for the graphic illustrator. Imagine what it would be like to have the power to evoke emotions, to control where a viewer looks, and to create beauty with color alone. This book will take you through the fundamentals of color theory and give you clear, concise examples and exercises to ...

This guide reveals practical steps to craft a social and digital presence that makes attraction feel effortless and authentic, based on proven strategies. Explore the window shopping system to draw women into your online world. Learn social proof strategies to create emotional resonance without pursuing. Master digital presence to turn social media into a hub for genuine interest. Discover transformation stories of men boosting confidence and results. Design emotional architecture to build investment before a first date.

NOW UPDATED FOR MINITAB 22! The tools and technique used in the Design of Experiments (DOE) have been used around the world to solve seemingly impossible problems in science and engineering. The majority of engineers and scientists have had little exposure to this important technique and this book has been written with the authors 30 years experience in practical design of experiments aimed squarely at practising engineers and scientists rather than statisticians and mathematicians. Practical Design of Experiments takes a graphical approach using a software tool called Minitab. The author ...

Mastering Educational Goals: A Complete Guide to Benjamin Bloom’s Taxonomy and Teaching Theories is the definitive resource for educators, curriculum designers, and lifelong learners seeking to unlock the full potential of instructional planning and cognitive development. This comprehensive guide explores the origins, structure, and applications of Bloom’s Taxonomy—from its foundational cognitive, affective, and psychomotor domains to its modern-day revisions and classroom integration. Learn how to design meaningful learning objectives, differentiate instruction, and assess student ...

There is a revolution underway in employee workforce development, trending away from face-to-face to digital learning and away from event-based multiday workshops to technology-supported “learning journeys.” This shift is tremendously promising, and it is reshaping the future of learning and development (L&D). However, it represents a considerable challenge and is fraught with risk. Improving Performance Through Learning will help you navigate this revolution but stay true to the mission of impactful workplace learning. Building on Brinkerhoff and Apking’s breakthrough work on High ...

Unlock the power of automation with SCADA and PLCs, your essential guide to mastering industrial control systems. Whether you're an engineering student, technician, or automation professional, this book offers a clear, hands-on understanding of the technologies that power modern industry.What You’ll Learn: The fundamentals of industrial automation and control logic How PLCs are programmed using Ladder Logic, Function Blocks, and more Architecture and design of SCADA systems, HMIs, and data acquisition Communication protocols such as Modbus, Profinet, OPC UA, and MQTT Real-world examples ...

This essential reference bridges the gap between structural theory and real-world application. Whether you're a student, intern, or licensed engineer, Structural Engineering Calculations equips you with the tools to analyze, design, and verify structures using code-compliant methods and practical workflows. Covering a wide range of materials—including steel, concrete, wood, and masonry—this book provides step-by-step calculation procedures, visual aids, design tables, and real-world case studies. From gravity and lateral loads to seismic checks, buckling, and vibration analysis, each ...

Master the science and practice of modern wireless communication — from RF design to 6G technologies. The Practical Radio & Wireless Communications Engineering Handbook is an all-in-one guide for engineers, technicians, and students who want to understand how wireless systems are designed, tested, and deployed in the real world. From basic RF principles to advanced modulation, IoT networks, and next-generation 6G innovations, this book provides the complete roadmap for designing and optimizing wireless systems across all major technologies. Written as part of the acclaimed Practical ...

If you can click, you can design - with Canva!Ever wished you could create stunning social media posts, eye-catching marketing materials, or professional-looking designs without spending hours learning complicated software? Canva for Beginners is your ultimate guide to mastering Canva, the easy-to-use design tool that makes anyone a designer! With step-by-step instructions, insider tips, and practical exercises, this book will take you from a complete beginner to a confident creator. Whether you're a business owner, content creator, student, or just someone who loves beautiful visuals, this...

Discover how the Bauhaus transformed the way we live, work, and create. Form, Function, and Vision: Exploring the Lasting Principles of Bauhaus Design takes you inside the movement that forever changed architecture, furniture, typography, and modern culture. Founded in 1919 by Walter Gropius, the Bauhaus was more than a school; it was a bold vision for uniting art, craft, and industry. Its philosophy of simplicity, clarity, and functionality still shapes the digital age, influencing everything from smartphones and corporate logos to sustainable architecture and minimalist interiors. This ...

Living Patterns: Christopher Alexander and the Power of Pattern Language in Design is a compelling exploration of one of the most influential architectural thinkers of the modern era. Christopher Alexander’s groundbreaking work on pattern language transformed not only architecture but also urban planning, community design, and even software development. This book offers readers an accessible yet in-depth introduction to his vision of creating environments that are not only functional and beautiful but truly alive. From his early writings in Notes on the Synthesis of Form to his ...

Step inside the world of one of the most influential architects of the twentieth century. The Vision of Modern Living: Understanding the Ideas and Legacy of Le Corbusier explores the groundbreaking theories, iconic buildings, and bold urban plans that redefined modern architecture. From his famous “Five Points of Architecture” and the Modulor system of human proportion to his visionary Radiant City and spiritual later works like the Chapel at Ronchamp, Le Corbusier’s career reshaped the way we think about homes, cities, and the role of design in everyday life. Written in clear, ...

How can Christian men and women live faithfully in a world confused over sexuality and gender? Surely we must be reminded of what Scripture teaches. Yet as God’s design for sexuality is being suppressed and denied in the modern world, we need to hear it articulated in a fresh and accessible way. God’s Good Design presents the historic, biblical view of sexuality in a manner that is appealing even to those who have been conditioned to believe it is scary or oppressive.

Stop Drowning in Data—Start Profiting From It The Only Data Governance Guide That Delivers Results, Not Just Theory Your organization generates massive amounts of data daily, but you're struggling to turn information into insights. Poor data quality costs companies an average of $15 million annually, while governance failures expose organizations to compliance risks and missed opportunities. This comprehensive guide transforms data governance from overwhelming complexity into manageable success. You'll master proven frameworks used by industry leaders to build governance systems that ...

Unlock the secrets of effective teaching and learning with Understanding Robert M. Gagné: A Complete Guide to the Nine Events of Learning Theory and Instructional Design. This comprehensive guide delves into the groundbreaking work of Robert M. Gagné, the pioneer of modern instructional design whose ideas have shaped education, corporate training, and adult learning worldwide. From the foundational principles of Gagné’s learning theory to his famous Nine Events of Instruction and Five Types of Learning outcomes, this book offers educators, trainers, and instructional designers a step-...