Ep 13. What if LinkedIn worked better when you stopped trying so hard to “market” yourself?

In this episode of Passion Inspires, Jeff talks with Karen Horrigan of Kareismatic about how to build a LinkedIn presence that actually feels human. Karen shares why your personal profile matters more than your company page, why genuine storytelling beats salesy content, and how real conversations create stronger relationships on LinkedIn.

Karen provides tips on what to fix in your profile and what kind of content people will actually respond to. Discover why AI-generated posts can quietly damage trust, and how just one hour a week of intentional engagement can make a real difference.

This conversation is packed with honest insights for anyone tired of trying to sound polished yet still feels disconnected.

Key takeaways:

• Why your LinkedIn profile is your first impression
• How to make your content more personal, meaningful, and relatable
• The difference between posting for attention and posting for connection
• Why fewer, better posts can outperform constant content
• How authentic engagement builds trust and visibility

If social media has ever felt performative or impersonal, this episode is for you. Full of refreshing insights, we hope this encourages you to simplify your approach and get back to what matters most: Real relationships.

Check out Kareismatic! https://www.kareismatic.com/

Ep 12. What happens when a mother turns a personal breakthrough into a movement that changes lives?

In this episode of our Start Up Nonprofit series on Passion Inspires, we sit down with Tosha, founder of Pawsitive Friendships, to hear how one unexpected moment with her son and their French bulldog, Zoe, sparked something extraordinary. After her son was diagnosed with high-functioning autism in 2012, therapy felt overwhelming, and progress felt slow. But when Zoe became part of the process, everything changed. Challenging exercises turned into moments of joy, motivation, and real growth. That experience led Tosha to train Zoe as a therapy dog and eventually launch a nonprofit designed to help other families experience the same kind of breakthrough.

Today, Pawsitive Friendships serves thousands of children and adults through intentional animal-assisted programs. Dogs, pigs, horses, and other animals help participants build confidence, develop motor skills, and reconnect with learning in ways that feel safe and encouraging.

In this conversation, you’ll hear the heart behind the mission, the realities of building a nonprofit from the ground up, and why animals often unlock progress where traditional approaches fall short. Tosha also shares her dream of creating a dedicated farm where even more individuals can experience healing, growth, and belonging.

If you love stories about purpose, innovation, and the powerful bond between humans and animals, this episode will leave you inspired.

Ep 11. In this episode, we sit down with Kema Charles, Founder and Executive Director of Lights, Camera, Discover, a nonprofit that is transforming the lives of youth through filmmaking, creativity, and life skills. What began as a passion rooted in Kema’s own journey through the entertainment industry has grown into a powerful, tuition-free STEAM program serving youth ages 8–18 (and now up to 24). Through after-school, weekend, and summer programs, students are introduced to every aspect of the film and entertainment world, from acting and directing to lighting, budgeting, makeup, and production, while also gaining workforce readiness, confidence, and real-world skills.

But this conversation goes far beyond filmmaking. Kema shares how Lights, Camera, Discover has become a safe space for young people navigating bullying, mental health challenges, and life circumstances that often leave them feeling unseen or unsupported. By removing financial barriers and fostering a sense of belonging, the program allows students to discover not just creative talents, but their own worth and potential. From students finding career paths in broadcasting and comics to parents witnessing remarkable growth in maturity and confidence, the impact is deeply personal and far-reaching.

As the organization approaches 15 years of service, Kema reflects on her vision for the future, expanding into communities across the country so more youth can have a place to learn, create, and feel safe. This episode is a powerful reminder that when creativity meets compassion, lives are changed, and that investing in youth is one of the most meaningful ways to shape the future.

Ep 10. As part of our newest series, Start-Up Nonprofits, we hear from Andy Gibson, who shares the heart behind Certain Hope Community, a nonprofit founded to bring connection, hope, and belonging to families raising children with disabilities.

Andy and his wife Laura’s youngest daughter was born with a rare chromosome disorder that introduced countless hospital stays, difficult conversations, and moments of deep uncertainty. Alongside the medical and emotional challenges came something quieter but just as heavy: isolation. The kind that settles in when others don’t fully understand the loss of expectations, the constant advocacy, or the strain placed on the entire family alongside navigating everyday life.

Through their own journey, Andy and Laura recognized a powerful truth that no family should have to walk this road alone. Certain Hope Community was born out of that need for in-person community, shared meals, accessible adventures, and spaces where families are seen, supported, and celebrated.

This conversation is about choosing to focus not on limitations, but on what is possible, and how faith, joy, and community can transform even the hardest stories.

Ep 9. In this episode of our Nonprofit Changemakers series of Passion Inspires, we sit down with Nonprofit Consultant and Author, Kevin Eastway, as he completely reframes how we should think about fundraising and donor relationships. Kevin shares honestly how fundraising didn’t feel like a two-way street at first; it felt like he had to convince people to give, treating them like ATMs. To him, this transactional approach felt inauthentic, and that discomfort is what motivated him to change the way he thinks about raising funds.

Kevin introduces the idea of “mutual plenty,” the belief that fundraisers have something to give donors, too. Instead of making constant withdrawals, we can make deposits into their lives through genuine care, curiosity, and meaningful connection. He talks about the common fear of fundraising and how to help donors figure out their unique role in the organization’s mission.

In this episode, you’ll hear practical, heart-level guidance:

• Hold your donors loosely and care for them deeply. Even if that means sometimes saying, “If this vision doesn’t align for you anymore, can I help steer you toward something that does?”
• Treat every ask as an invitation to participate. Trusting that their life will be different because they said yes, and empowering them to feel they have a role in the organization.
• Clarity is key. A reminder that you shouldn’t take it too seriously, and how giving time for a response can change everything.
• Alumni groups and community-based models are powerful. Essential for building a deeper, more sustainable donor ecosystem.

If you’re in nonprofit leadership, development, or donor stewardship, we hope this conversation inspires your great, essential work. We also hope this encourages you to see fundraising as relationship-building and shared missions that serve both sides equally, not just meeting a number.

Ep 8. In this second episode of our Nonprofit Changemakers series, we sit down with Beth Fisher, author of Remorseless, cancer survivor, and former Chief Advancement Officer at Mel Trotter Ministries, to unpack what it really means to lead with heart, strategy, and equity in the nonprofit world. After 25 years in corporate sales, Beth made a bold shift to the nonprofit sector, bringing with her a business mindset rooted in compassion and purpose. She opens up about surviving leukemia at 25, navigating single motherhood, rediscovering faith, and finding her voice through storytelling and service. Together, we’re discussing the challenges nonprofits face, from chronic underfunding and low staff pay to outdated mindsets that limit impact. Beth challenges us to rethink what good stewardship looks like, urging leaders to: 1. Treat employees with the same dignity they extend to those they serve 2. Operate with strategic, for-profit-level excellence 3. Invest in marketing and storytelling as vital tools for growth Her message is clear. Nonprofits are not “just” nonprofits; they are powerhouses for change. We hope this episode will ignite your purpose, challenge your perspective, and remind you why people, not profit, are the true measure of success.

Ep 7. As part of our new series, The Nonprofit Changemakers, we sit down with Lisa Mathews, CEO of 70x7 Life Recovery, an organization walking alongside men and women returning to society after incarceration. Lisa shares the unique challenges returning citizens face, like barriers to housing and employment, decision fatigue, shame, and re-entering a world that has moved on without them.

Lisa also reflects on her journey from a “rescue mentality” in nonprofit work to an empowerment-based approach that honors the strengths and gifts each person already carries. Instead of approaching returning citizens as problems to fix, Lisa emphasizes meeting them as equals—people with inherent value, gifts, and stories that matter. She shares how 70x7 fosters spaces where accountability and compassion exist side-by-side, giving individuals the opportunity to rebuild their lives without being defined by their past. This shift from a rescue mindset to one of empowerment and dignity has transformed not only the lives of participants but also the hearts of volunteers, mentors, and community partners.

Through moving stories of resilience, friendship, and restored hope, this conversation reminds us of the power of forgiveness, the beauty of walking alongside others, and the importance of seeing people not through the lens of their mistakes, but as human beings full of potential and worth--with the dignity that everyone deserves.

Ep 6. In this deeply moving episode, we dive into the remarkable journey of Paws With a Cause, a nonprofit that trains assistance dogs to transform lives. What starts as a story of financial hardship becomes a testimony to the power of passion and storytelling. Jeff shares how Scott Allen Creative unexpectedly landed a pitch with Paws at a time when the organization was in crisis. Competing against top-tier firms, he doubted their chances, but Rachel, Project Manager with Scott Allen Creative for over 15 years, went above and beyond. She delivered a two-year marketing plan as an added gift to their pitch. That bold move, paired with their refusal to sacrifice the research needed to tell the right story, marked the start of a purpose-driven partnership. What followed was more than just a branding project. Through interviews with clients, trainers, and the founder, they uncovered something powerful: these dogs weren’t just helpers, they were healers, companions, and bridges back to life. One student in a wheelchair said his Paws dog helped him meet and talk with people at school, which gave him more confidence. A woman who suffered seizures said her Paws dog gave her moments of life back. Another child with autism found comfort and emotional peace through his dog’s calming presence. The rebrand focused on these stories. Instead of spotlighting pristine photos of the dogs alone, the team shifted the lens to the relationship. Messaging like “You calm me,” “You open doors,” and “You saved my life” captured the emotional core of each human/dog bond. And then came the "You Needed Me" video. With narration from the perspective of a service dog, this heartwarming and educational short film touched both corporate funders and schoolchildren alike. This episode is a testament to how storytelling can rescue a mission and elevate it to new heights. It’s about the kind of connection that opens doors—literally and figuratively—for people who thought theirs had closed, and a heartwarming love story between each human and their service dog.