In this episode, we dive into six “unpopular rules” that most business owners get wrong, but the ones who master them are building million-dollar businesses. From why you should never charge by the hour, to why bundling beats itemizing, to the real secret behind unforgettable branding, this conversation will challenge the way you think about business. If you’re tired of playing small, chasing the wrong clients, and waiting on word of mouth, it’s time to flip the script. These rules may not be popular, but they’re powerful, and they’ll help you play the game differently so you can finally win big.

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Happiness starts with you. Not with your relationship, not with your job, not with your money, but with you in the Zone of Action.

In this episode, Jerold 'Action' Jackson shares a powerful conversation he had on a recent cruise that completely reshaped his perspective on mindset. What started as a casual talk turned into a deep lesson on why opportunities pass some people by and how a ‘broke mentality’ can be just as contagious as the flu. With uplifting insights, real-life examples, and wisdom from greats like Napoleon Hill, Robin Sharma, Mel Robbins, Brian Tracy, and Grant Cardone, Jerold shows you how to change your life by changing your mindset. You’ll leave this episode inspired, empowered, and ready to take action toward the future you deserve."
He speaks directly to those who may feel stuck or overlooked, reminding them that appearance isn’t about vanity, it’s about intention. From wardrobe to posture to personal grooming, Jerold highlights how showing up well can be a game-changer in both personal and professional spaces. This episode is a call to take ownership of your image and to align your outer presence with the greatness already inside you.

Check us out -

Instagram and Twitter: JeroldJax

Facebook: Jerold Action Jackson and Zone Of Action

JeroldJackson.com

Happiness starts with you. Not with your relationship, not with your job, not with your money, but with you in the Zone of Action.

In this live-recorded episode of Zone of Action – The Podcast, Jerold “Action” Jackson delivers an empowering message from The Fillmore in New Orleans, focused on the often-overlooked topic of personal appearance. With passion and clarity, Jerold challenges the common belief that appearance doesn’t matter, emphasizing that how we present ourselves can significantly impact the opportunities we receive, the confidence we carry, and the way others perceive us.

He speaks directly to those who may feel stuck or overlooked, reminding them that appearance isn’t about vanity — it’s about intention. From wardrobe to posture to personal grooming, Jerold highlights how showing up well can be a game-changer in both personal and professional spaces. This episode is a call to take ownership of your image and to align your outer presence with the greatness already inside you.

Check us out -

Instagram and Twitter: JeroldJax

Facebook: Jerold Action Jackson and Zone Of Action

JeroldJackson.com

Happiness starts with you. Not with your relationship, not with your job, not with your money, but with you in the Zone of Action.